|Respondent 1||Respondent 2||Respondent 3||Respondent 4||Respondent 5||Respondent 6||Respondent 7||Respondent 8||Respondent 9||Respondent 10||Respondent 11||Respondent 12||Respondent 13||Respondent 14||Respondent 15||Respondent 16||Respondent 17||Respondent 18||Respondent 19||Respondent 20||Respondent 21||Respondent 22|
|What is your age?||27||23||25||24||24||23||45||25||24||23||24||23||24||22||24||25||23||21||22||23||24||31|
|How do you primarily use Robinhood?||Mobile||Mobile||Mobile||Mobile||Mobile||Mobile||Web||Mobile||Mobile||Mobile||Mobile||Mobile||Mobile||Mobile||Mobile||Mobile||Mobile||Mobile||Mobile||Mobile||Mobile||Mobile|
|What words would you use to describe Robinhood?||Simple, free, green||Efficient and helpful||clean, easy to use, efficient||Entertainment. Investing. Disposable income.||Simple quick easy||Conveinient, Accesible, Intuitive||Clean, simple, no frills||Convenient, Affordable, Efficient, Practical.||Easy, convenient||Useful, efficient, on the go||Trading platform||Vanilla||User friendly, beginner targeted||Free, easy, convenient, accessible, helpful||Started using Robinhood for risky biotech stocks. Now it’s my only investment platform besides my 401k.||Simplistic, couldnt be easier||Simple For beginners||Convenience, simple||Easy to use, convenient||clean, simple, free investing|
|Which features do you use on Robinhood?|
How many times per week do you use Robinhood?
|5||1||1||1||1||1||1||4||7||rarely||1||1||3||7||3||~once a month, depends on cashflow||constantly||1||3||it varies, every day when im active|
Are you satisfied with the level of Portfolio detail?
|No, its hard to see breakdown||yes||More detail would be better||yes||yes||no||no||yes||yes||yes||no||its fine, average||generall||it has essential info but it would be beneficial to see portoflio breakdown/pie chart||yes||for the most part||yes||yes||yes||no||eh|
|What is your favorite thing about Robinhood?||i love that its free||the information they provide to help beginners learn how to invest||losing money||no commission, simple and easy. easy with taxes||The fact that I can take action on investments from my fingertips. If I’m watching a stock and I feel the right time to buy/sell is now. I can make that descision within seconds from my mobile device.||Simple. Easy to follow and know what you're doing.||no fee trading||convenience||easy to access markets||flexibility||transaction cost||mobile access||its free||its free and very easy to use||Robinhood a great because you’re able to trade in small increments of money. There’s no per trade fee so I can afford do diversify amongst a few companies. I also may consider buying stock every other pay check for consistency and incurring fees would get costly.||notifications on price changes||mobile app||easy to view portfolio and know your returns||I like that I can buy/trade for free on my phone|
|What could Robinhood improve?||It's really simple but more portfolio detail would be nice||communication messages||allow me to invest on other exchanges||show how long you've held a position||Investment options available. Maybe IRA’s? Robo trader that would allow the user to participate in both active and passive investing.||Ability to work in retirement accounts||More detailed profile statistics and over all statistics related to stocks||Make options easier to understand||Not too much, it’s great for what it is. They don’t over complicate anything and if you know exactly what you want to buy before you log in there no reason for simple trading anywhere else||Give more information on stocks||It's not the most socially acceptable app to open in public. Every time I open the app, I turn my brightness down first so no one sees the amount. This also makes it difficult to want to show friends and family the app as well.||Lower the minimum balance required for unlimited day trades.||I know they don’t trade some securities, mostly under $5, not sure why. Perhaps increasing the amount of gold you’re able to access.||Add more ways to analyze market||Not sure tbh||I think they could have more information in some areas|