250+ White Label Sites (Voucher / Coupon, Product Comparison and more) engaging in subdomain or subfolder leasing
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250+ White Label Sites (Voucher / Coupon, Product Comparison and more) likely engaging in subdomain or subfolder leasing
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For more information on white labelling and subdomain leasing, see:
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https://medium.com/@loish/commercial-white-labels-ranking-in-google-an-update-june-2019-50bd85b9ca2c
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https://medium.com/@loish/a-response-to-danny-sullivan-and-google-about-white-label-sites-in-the-search-results-25d0dc2931f8
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This table only includes sites that appear to either lease a subdomain or a subfolder. See the "Inclusion Criteria" sheet for more details.
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Most of the data was collected in May to August 2019. It might be already outdated when you view it.
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On August 14, Google finally issued a warning about subdomain and subfolder leasing:
https://www.seroundtable.com/google-warns-about-leasing-subdomains-or-subfolders-28059.html
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URLs in this spreadsheet aren't necessarily spam. However, in my opinion, when included in Google results, they either do not provide any (or very little) additional value for users beyond the operator's own website. Or, in cases where the operator doesn't have a website with essentially the same content, they seem to rank mostly due the host's domain authority and not the quality of the content.
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If there is anything wrong or a site is missing, or you just want to chat please message me at:
https://twitter.com/theloish
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RankURLCountry
Organic visits (End of July / Beginning of August 2019 Ahrefs estimate)
OperatorTopicComment
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1coupons.cnn.comUnited States4,400,000Global Savings GroupCoupons
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2coupons.businessinsider.comUnited States3,470,000Global Savings GroupCoupons
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3stern.de/gutscheine/Germany3,230,000HeidornCoupons
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4discountcode.dailymail.co.uk
United Kingdom
2,600,000Global Savings GroupCoupons
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5stern.de/vergleich/Germany2,480,000HeidornComparison
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6kleinanzeige.focus.deGermany2,200,000Rubrikk GroupClassifieds
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7codepromo.lexpress.frFrance1,870,000Global Savings GroupCoupons
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8independent.co.uk/vouchercodes
United Kingdom
1,790,000Savings UnitedCoupons
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9newsnow.co.uk/classifieds/
United Kingdom
1,600,000Rubrikk GroupClassifieds
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10codespromo.lefigaro.frFrance1,560,000AFILIZACoupons
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11gutscheine.focus.deGermany1,450,000Global Savings GroupCoupons
Until recently it was operated by SparWELT
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12ansa.it/codici-sconto/Italy1,400,000TikatoCoupons
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13aftonbladet.se/rabattkod/Sweden1,000,000KickBackCoupons
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14coupons.oneindia.comIndia990,000Global Savings GroupCoupons
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15vietnamplus.vn/raovat/Vietnam900,000Rubrikk GroupClassifieds
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16pcworld.com/couponcodesUnited States890,000Savings UnitedCoupons
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17gazzetta.it/codici-sconto/Italy792,000Global Savings GroupCoupons
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18newsweek.pl/kupony-rabatowePoland790,000Savings UnitedCoupons
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19telegraph.co.uk/vouchercodes/
United Kingdom
760,000Savings UnitedCoupons
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20tecmundo.com.br/cuponsBrazil710,000Savings UnitedCoupons
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21focus.it/codice-sconto/Italy680,000Savings UnitedCoupons
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22codespromo.lemonde.frFrance667,000Global Savings GroupCoupons
formerly codepromo.lemonde.fr, then the white label was moved to lemonde.fr/codepromo and then back to a subdomain, slightly different from the original though.
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23codepromo.ouest-france.frFrance640,000Global Savings GroupCoupons
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24gazzetta.it/codici-sconto/Italy630,000Global Savings GroupCoupons
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25bdnews24.com/classifieds/Bangladesh603,000Rubrikk GroupClassifieds
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26discountcode.metro.co.uk
United Kingdom
584,000Global Savings GroupCoupons
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27gutscheine.chip.deGermany581,000Global Savings GroupCoupons
Until recently it was operated by SparWELT
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28fakt.pl/kodyrabatowe/Poland560,000Savings UnitedCoupons
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29ig.com.br/cupons/Brazil500,000Global Savings GroupCoupons
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30vg.no/rabattkode/Norway480,000KickBackCoupons
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31gutscheine.welt.deGermany479,000MenschDankeCoupons
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32vergleich.computerbild.deGermany453,000Vergleich.orgComparison
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33gutscheine.computerbild.deGermany436,000WebgearsCoupons
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34nme.com/discount-codes/
United Kingdom
430,000Upfeat MediaCoupons
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35wired.com/coupons/United States418,000Savings UnitedCoupons
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36tradera.com/rabattkoder/Sweden400,000Global Savings GroupCoupons
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37gutscheine.bild.deGermany399,000WebgearsCoupons
Until recently it was operated by MenschDanke
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38promokod.pikabu.ruRussia390,000promokodex.ruCoupons
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39kp.ru/promokod/Russia364,000Savings UnitedCoupons
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40utro.ru/promocode/Russia351,000promocodius.com ?Coupons
the only contact information is a GMail address, the operator appears to be promocodius.com
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41jyllands-posten.dk/rabatkode/Denmark325,000KickBackCoupons
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42oficinadanet.com.br/cuponsBrazil313,000Imp MultimediaCoupons
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43vergleich.bild.deGermany309,000Vergleich.orgComparison
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44descuentos.elpais.comSpain298,000Global Savings GroupCoupons
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45rabattkoder.expressen.seSweden296,000Kampanjjakt/PSD MediaCoupons
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46svd.se/rabattkod/Sweden287,000KickBackCoupons
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47kodyrabatowe.interia.plPoland269,000CouporandoCoupons
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48codepromo.20minutes.frFrance266,000AFILIZACoupons
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49futura-sciences.com/codespromoFrance251,000Savings UnitedCoupons
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50codepromo.lequipe.frFrance242,000AFILIZACoupons
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51the-star.co.ke/classifieds/Kenya242,000Rubrikk GroupClassifieds
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52descuentos.ideal.esSpain237,000Global Savings GroupCoupons
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53discountcodes.trustedreviews.comUnited States237,000Upfeat MediaCoupons
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54autobild.de/vergleich/Germany235,000Vergleich.orgComparison
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55kuendigen.focus.deGermany234,000aboalarm?
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56gutscheine.spiegel.deGermany230,000Global Savings GroupCoupons
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57viajar.elperiodico.com/cuponesSpain206,000Imp MultimediaCoupons
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58discountcode.mirror.co.uk
United Kingdom
201,000Invitation DigitalCoupons
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59promotion.thairath.co.thThailand197,000iPrice groupCoupons
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60marieclaire.co.uk/vouchers/
United Kingdom
193,000Upfeat MediaCoupons
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61discountcode.theguardian.com/uk/
United Kingdom
187,000Invitation DigitalCoupons
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62code-promo.01net.comFrance168,000iGraalCoupons
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6320minutos.es/codigo-descuentoSpain168,000Savings UnitedCoupons
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64vouchers.nst.com.myMalaysia167,000iPrice groupCoupons
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msn.com/en-us/lifestyle/rf-buying-guides/
United States166,000bestreviews.guideComparison
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66elconfidencial.com/descuentos/Spain165,000Savings UnitedCoupons
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67descuentos.abc.esSpain156,000Savings UnitedCoupons
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68metronieuws.nl/kortingscodesNetherlands150,000Global Savings GroupCoupons
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69descuentos.elmundo.esSpain148,000AFILIZACoupons
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70brigitte.de/vergleich/Germany141,000HeidornComparison
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71descontos.climatempo.com.brBrazil139,000Global Savings GroupCoupons
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72alennuskoodit.posti.fiFinland139,000Global Savings GroupCoupons
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73gutscheine.giga.deGermany138,000SparWELTCoupons
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74nettavisen.no/rabattkode/Norway137,000Netpixel Media ASCoupons
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75promokod.tonkosti.ruRussia136,000Promokodex.ruCoupons
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76rabatkoder.ekstrabladet.dkDenmark132,000Global Savings GroupCoupons
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77pravda.ru/promokody/Russia131,000Promocodius.com ?Coupons
the only contact information is a GMail address, the operator appears to be promocodius.com
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78lifehacker.com.au/couponsAustralia129,000Upfeat MediaCoupons
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79kortingscodes.ad.nlNetherlands126,000Global Savings GroupCoupons
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80codes-promo.leparisien.frFrance125,000iGraalCoupons
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81vouchers.todayonline.comSingapore119,000iPrice groupCoupons
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winnipegfreepress.com/canada-coupons
Canada116,000Upfeat MediaCoupons
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83huffpost.com/horoscopes/United States111,000Tarot.comHoroscopes
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84alennuskoodit.suomi24.fiFinland109,000Global Savings GroupCoupons
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85aftenposten.no/rabattkoder/Norway107,000KickBackCoupons
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