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Creative Brief Format for any department (HR, IT, etc)
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1) This is request form template
2) Copy this form template and paste in email inbox and then fill details with Subject: Creative brief
3) Forward the email to marketing@suburbandiagnostics.com
4) Submitted request will take upto 72 hours or more depending upon the nature of the job, after receiving complete filled form
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1Date of the brief
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2Product / Test to be spoken about in the creative?
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3Objective? What is it that you wish to achieve from this creative. e.g.: Inform all Pune doctors about the launch of our new molecular lab and the benefits of the same to them.
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4Information on the product to be marketed in the creative (this must include everything to let us have a background of the product / test and all the information that needs to go in the creative)
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5Target Audience? To whom will the communication go to / subjected to?
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6Mandatory Elements?
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7List of Deliverables? (Emailer / Whatsapp creative / Print collaterals like certificates or badges)
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8First Cut Deadline
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9Closure Deadline (final deadline of the artwork or file)
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10Briefed by (Name & Department)
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*Please attach files or reference document that can help us in understanding the brief
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