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2 | Data tables | |||||||||
3 | Facebook account removals data sourced from Meta. | |||||||||
4 | TikTok account removals data sourced from TikTok. | |||||||||
5 | Snapchat content removal reason data sourced from Snapchat. | |||||||||
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8 | Table shows the number of fake accounts removed from Facebook each quarter since Q1 2019 | Table shows the number of fake accounts removed from TikTok each quarter since Q1 2021 | Table shows the most common content-related reasons for account enforcements on Snapchat in the second half of 2023 | |||||||
9 | Period | Facebook - fake accounts taken action on (removed) | Period | TikTok - fake accounts removed | Reason | Unique Accounts Enforced | Unique Accounts Enforced proportion % | |||
10 | 2019 Q1 | 2,200,000,000 | 2021 Q1 | 2,409,163 | Sexual Content | 1,321,205 | 36.58% | |||
11 | 2019 Q2 | 1,500,000,000 | 2021 Q2 | 1,653,892 | Harassment and Bullying | 934,994 | 25.89% | |||
12 | 2019 Q3 | 1,700,000,000 | 2021 Q3 | 1,728,621 | Spam | 645,238 | 17.86% | |||
13 | 2019 Q4 | 1,100,000,000 | 2021 Q4 | 6,077,046 | Drugs | 166,562 | 4.61% | |||
14 | 2020 Q1 | 1,700,000,000 | 2022 Q1 | 20,890,519 | Child Sexual Exploitation | 206,904 | 5.73% | |||
15 | 2020 Q2 | 1,500,000,000 | 2022 Q2 | 33,632,058 | Other Regulated Goods | 99,768 | 2.76% | |||
16 | 2020 Q3 | 1,300,000,000 | 2022 Q3 | 50,963,108 | Threats and Violence | 83,743 | 2.32% | |||
17 | 2020 Q4 | 1,300,000,000 | 2022 Q4 | 54,453,610 | Hate Speech | 97,621 | 2.70% | |||
18 | 2021 Q1 | 1,300,000,000 | 2023 Q1 | 51,298,135 | Self-harm and Suicide | 28,207 | 0.78% | |||
19 | 2021 Q2 | 1,700,000,000 | 2023 Q2 | 43,154,318 | Impersonation | 14,381 | 0.40% | |||
20 | 2021 Q3 | 1,800,000,000 | 2023 Q3 | 73,571,022 | Weapons | 9,768 | 0.27% | |||
21 | 2021 Q4 | 1,700,000,000 | 2023 Q4 | 181,045,649 | Terrorism and Violent Extremism | 2,136 | 0.06% | |||
22 | 2022 Q1 | 1,600,000,000 | 2024 Q1 | x | False Information | 1,277 | 0.04% | |||
23 | 2022 Q2 | 1,400,000,000 | Q change | 146.1% | Est total | 3,611,804 | 100% | |||
24 | 2022 Q3 | 1,500,000,000 | Annual change | 232.5% | ||||||
25 | 2022 Q4 | 1,300,000,000 | Enforcement (Enforced): An action taken against a piece of content or account (e.g. deletion, warning, locking) | |||||||
26 | 2023 Q1 | 426,000,000 | Note that reported content violations may be actioned by human agents or automation (where high-precision automation is possible). | |||||||
27 | 2023 Q2 | 676,000,000 | ||||||||
28 | 2023 Q3 | 827,000,000 | ||||||||
29 | 2023 Q4 | 691,000,000 | ||||||||
30 | 2024 Q1 | 631,000,000 | ||||||||
31 | Q change | -8.7% | ||||||||
32 | Annual change | 48.1% | ||||||||