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4 | Goal Increase the numer of VitalChek (web-based) applications. Description Vital record applications can be submitted via paper or through VitalChek. Formula Count of paper applications and count of VitalChek applications. Data Source IVES-CAS | Goal Increase the number of will-call orders. Description Applicants can apply in person and pick up their order after two hours or apply online (VitalChek) and pick up their order when they have received confirmation it is complete. Formula Number of counter requests (numerator) divided by the total number of requests (denominator) and the number of will-call requests (numerator) divided by the total number of requests (denominator). Data Source IVES-CAS | Goal Increase traffic to the website. Description The website contains ordering information for all the ways a customer may apply for a certified copy of a vital record in Iowa. Formula Count of unique visitors to the record request web page. Data Source IDPH website analytics. | Goal Achieve and maintain a high level of customer satisfaction with timeliness. Description The bureau collects customer satisfaction surveys. One aspect measured by the survey is the customer's satisfaction with timeliness. Formula Number of responses in which customer is satisfied (numerator) divided by the total number of responses (denominator). Data Source VR customer survey | ||||
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