Retailer promo calendars_ Template.xlsx

	A	B	C	D	E	F	G	H	I	J	K	L	M	N	O	P	Q	R	S	T	U	V	W	X	Y	Z	AA	AB
1	Customer	Product Type	Distributor	Certainty	Sales Lead	Start Date	End Date	Start Date	End Date	Promo Days	# of Promo Weeks	Month(s)	Quarter	Month(s)	Quarter	Promo Tactic	Unit Price	Fixed (Ad Fee)	# of Doors	# of SKUs	Avg Units Per SKU Per Week	Disc. Amount Per Case	Base Units Per Week	Lift %	Total Units Per Promo	Variable Spend (Scans)	Total Spend	Comments
2	Acme Fresh	Sparkling	DSD	80%	Jeremy Bennett			1/1/2025	12/31/2025	364	52	Feb	1	Mar	1	Off Invoice	$1.63		15	6	3		108	10.00%	669.6	$0.00	$0	2/$5
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