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EFFIE INDIA 2025 RESULTS
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S.No.Entering CompanyBrandEntry TitleClient Metal
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01. Agricultural, Industrial & Building
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1Leo India Contributing Company 1 : Edelman IndiaLay'sReframing How Farmers Look at "Soil" to Fix Lay's Supply Chain ProblemsPepsiCo IndiaGold
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2Pidilite Industries LimitedFevicolFEVICOL - JUGALBANDIPidilite Industries LimitedFinalist
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3McCann, Gurugram, IndiaAsian PaintsBackdrops of SuccessAsian Paints Ltd.Finalist
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02. Automotive
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1Cheil SWA Group IndiaMG Comet EVThe Phoenix Files: How We Resurrected a Dead CarMG Motor India Pvt. Ltd.Silver
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2FCB IndiaMahindra electric SUVsMaking India go BOOM BOOM for e-SUVsMahindra & MahindraBronze
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3FCB IndiaTATA MotorsHOW TIAGO REDEFINED THE PURCHASE CRITERIA OF HATCHBACKS FOR A GENERATIONTata MotorsBronze
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4The WombMahindra Scorpio-NGOODBYE STREET HOOLIGAN. HELLO REFINED GANGSTERMahindra & MahindraFinalist
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03. Beauty & Fragrance
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1Leo IndiaSebamedHow Sebamed drilled 2mm under the skin to expose beauty mythsSebamed India (Usv PVT. Ltd.)Silver
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2McCann, Gurugram, IndiaL'Oréal ParisThe Lipstick Drop That Broke the InternetLOrealFinalist
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3McCann, Gurugram, IndiaL'Oréal ParisL'Oréal Found its Perfect MatchLOrealFinalist
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04. Beverages Non-Alcohol
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1Havas Creative India Contributing Company 1 : SparkFoundy (Publicis Media)PepsiPepsi AnytimePepsiCo IndiaSilver
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2Leo India7upHow 7up Turned Up The Heat, Beat By BeatPepsiCo IndiaSilver
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3Leo IndiaPepsiHow pepsi reframed the price-value equation to win the cola warPepsiCo IndiaFinalist
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05. Consumer Electronics & Services
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1Cheil SWA Group IndiaSamsung Galaxy A16 5GHow a Small Village Out-influenced the InfluencersSamsung IndiaSilver
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2Leo IndiaLenovoWhy Shame beats Specs - How Lenovo won Gamers to drive salesLenovo IndiaSilver
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3Cheil SWA Group IndiaSamsung Galaxy S24Samsung's Trojan Horse That Took A Bite Out Of AppleSamsung IndiaSilver
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4Famous Innovations Digital Creative Pvt. Ltd.Oppo IndiaOPPO RENO: Powered by a new feature called ‘Nostalgia’OppoFinalist
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5Kinnect Contributing Company 1 : EiPi MediaLenovo LaptopsLenovo: Becoming the Creators' Choice In the Age of AILenovo IndiaFinalist
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6Leo IndiaSchneider ElectricHelping Schneider Electric enter Indian homes by making the invisible visibleSchneider Electric India Pvt. Ltd.Finalist
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06. Education
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1Cheil SWA Group India Contributing Company 1 : KidzByte MediaTech Pvt. Ltd.Samsung Galaxy EmpoweredThe Authority Crisis: How We Put Teachers Back In ControlSamsung IndiaGold
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07. Fashion
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1Famous Innovations Digital Creative Pvt. Ltd.Mia by TanishqDekhna hai toh khel dekho - Transforming stares into viewership of the paralympicsMIA BY TANISHQBronze
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2Cheil SWA Group IndiaSamsonite x Manish MalhotraCouture as Strategy - Samsonite’s Fashion FightbackSamsonite South Asia Pvt. Ltd.Bronze
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08. Finance
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1The WombPiramal FinanceAAIYE BAAT KARTE HAIPiramal Finance LimitedSilver
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2McCann, Gurugram, IndiaESAF BankSaving her savingsESAF Small Finance BankBronze
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3tgthr. Contributing Company 1 : Times of IndiaConman vs Common ManConman vs Common ManNational Payments Corporation of IndiaFinalist
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09A. Foods – Staples
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1Leo India Contributing Company 1 : Avian WE PR AgencyQuakerFighting Malnutrition in Rural Maharashtra by entering baby showersPepsiCo IndiaBronze
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2McCann, Gurugram, IndiaMaggiPinch of changeNESTLE India Ltd.Bronze
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3Swiggy Contributing Company 1 : Early Man Film Contributing Company 2 : MOONSHOT Contributing Company 3 : HavasInstamartChawal se chawla tak, sab milegaSwiggyBronze
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4McCann, Gurugram, IndiaITC AashirvaadWhen Mother Promise Was Not EnoughITC Foods Ltd.Finalist
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5McCann, Gurugram, IndiaITC AashirvaadFrom Meal Maker to Mood MakerITC Foods Ltd.Finalist
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09B. Foods – Desserts, Chocolates and Confectionary
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1Talented Contributing Company 1 : The Little Button Films Contributing Company 2 : Mindshare IndiaBritannia Marie GoldAvani's GoldBritannia Industries LimitedSilver
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2Schbang Digital Solutions Private Limited Lead Agency 2 : Tilt Brand Solutions PVT. LTD.Britannia Treat CroissantBritannia Croissant PrashantBritannia Industries LimitedSilver
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3The Womb Contributing Company 1 : SchbangBritannia BourbonOnce ignored, Now unignorable.Britannia Industries LimitedBronze
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4The Womb Contributing Company 1 : SchbangBritannia JimJam PopsNo Twist in this TaleBritannia Industries LimitedFinalist
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5VMLKitKatHOW GOOD IS YOUR BREAK? KitKat Reminds Young India to Break Better.NESTLE India Ltd.Finalist
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6Leo India Contributing Company 1 : Prodigious India Contributing Company 2 : Wavemaker India Contributing Company 3 : vanilla filmsOreoFrom Pokémon Cards to Pokémon Cookies: How Oreo Leveraged Fandom to Drive FrequencyMondelez India Foods Pvt. Ltd.Finalist
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7McCann, Gurugram, IndiaHappydentBright Smiles. Right Smiles.PERFETTI VAN MELLE INDIA PVT. LTD. (India)Finalist
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8Talented Contributing Company 1 : Coral Media Contributing Company 2 : MOMS Outdoor Media Contributing Company 3 : Rooted Films LLPBritanniaNature Shapes BritanniaBritannia Industries LimitedFinalist
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09C. Foods – Savory Snacks
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1McCann, Gurugram, IndiaMaggiGrowing up with MaggiNESTLE India Ltd.Silver
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2McCann, Gurugram, IndiaMaggiRescuing the rescuerNESTLE India Ltd.Bronze
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3Leo IndiaKurkureHow Desi Kurkure went Chinese to Drive Short Term SalesPepsiCo IndiaBronze
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4Leo India Contributing Company 1 : Edelman IndiaLay'sFrom Potato Chip to Ingredient: How Lay's Entered Indian KitchensPepsiCo IndiaFinalist
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5Leo IndiaLay'sTaking The Air Out Of Lay’s To Win Over Local BrandsPepsiCo IndiaFinalist
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10. Healthcare Products
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1Leo IndiaSebamedHow Sebamed sold anti dandruff shampoos without showing white flakesSebamed India (Usv PVT. Ltd.)Silver
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2FCB India Lead Agency 2 : FCB NEOCentrum MultivitaminsFrom full plates to missing nutrients: Breaking India’s supplement stigmaHaleon (GSK Consumer Healthcare)Silver
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3Cheil SWA Group IndiaSamsung Galaxy WatchSTRESS TESTS ON PRIMETIMESamsung IndiaSilver
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4FCB India Contributing Company 1 : FCB NEODurex LubesHOW DUREX LUBES TRANSFORMED BEDROOM SHAME TO CATEGORY DOMINANCE BY MAKING EXPLORATION INDIA'S NEW INTIMACY CURRENCYReckitt India Ltd.Silver
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5FCB India Lead Agency 2 : FCB NEOCentrum RechargeFrom medicine to mass recharge: The ₹10 fizz that democratized daily supplements in IndiaHaleon (GSK Consumer Healthcare)Bronze
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6Cipla Health Contributing Company 1 : Auburn Digital SolutionsOmnigelMaking Omnigel India’s Guardian of Uninterrupted JoyCipla HealthFinalist
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7Publicis Health Contributing Company 1 : Minikin DG works LLPRybelsusChanging how the Diabetes capital of the World sees ObesityNovo Nordisk IndiaFinalist
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8FCB India Contributing Company 1 : 22 Feet Tribal WorldwideAll Out Liquid VaporiserChange Lenge Ya All Out?BRILLON CONSUMER PRODUCTS PRTIVATE LTD.Finalist
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9McCann, Gurugram, IndiaDabur ChyawanprashFighting India's jugaad against everyday health issuesDabur India LimitedFinalist
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11. Healthcare Services
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1Siriti Contributing Company 1 : Magicians Foundation (India)SNEHA (Mumbai)Andar Ka MagicSNEHA MumbaiFinalist
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2Piramal Consumer Healthcare Contributing Company 1 : DDB Mudra Groupi-Pill DailyWHEN PROGRESS SKIPPED THE PHARMACY COUNTERPiramal Consumer HealthcareFinalist
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12. Home Furnishings & Appliances
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1Leo India Contributing Company 1 : Mindshare IndiaIKEAHow IKEA won the bedroom by going beyond beds.IKEA IndiaFinalist
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2Leo India Contributing Company 1 : Mindshare IndiaIKEAHow a Swedish brand danced to Bollywood's tunesIKEA IndiaFinalist
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3TTK Prestige LimitedPrestige Efficia Gas StoveChecked your gas stove's mileage?TTK Prestige LimitedFinalist
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4McCann, Gurugram, IndiaAsian PaintsBeyond Familiar HuesAsian Paints Ltd.Finalist
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13. Household Supplies
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NO SHORTLIST
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14. Insurance and Related Products
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1Leo India Contributing Company 1 : Prodigious Contributing Company 2 : PHD Media Contributing Company 3 : Finnet Media Private LimitedACKO Auto InsuranceDriving behaviour Change by making ACKO India’s Default Car Insurance!ACKO General Insurance LimitedFinalist
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2Leo India Contributing Company 1 : Prodigious Contributing Company 2 : PHD Media ACKO Health InsuranceAcko Health: Giving India's salaried class a health insurance wake up callACKO General Insurance LimitedFinalist
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3HYPHEN COMMUNICATIONSABSLI Guaranteed Annuity PlusBoodhe Hoke Kya Banoge?Aditya Birla Sun Life InsuranceFinalist
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4Leo IndiaHDFC LifeTapping Into Regional Culture To Make HDFC Life A Chosen Partner In Child’s Future Planning.HDFC LifeFinalist
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5The WombKotak Life InsuranceWant to leave behind a Viraasat? CHEATKotak Life InsuranceFinalist
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