Indonesia Mobile Industry Data


1			2010	2011
2	Population		237,6 Mil	241 Mil (predicted)
3	Language		Bahasa Indonesia (official), English, Dutch, local dialects
4	Age Distribution	15-24 years olds	40,772,367
5	Age Distribution	Median Age		28.2 years
6	GDP per Capita		$4,400	$4,700
7	Bank Customers		40M
8	Credit Card Users		13.4M (4.5% pen.)
9	Potential CC Users		104M
10


1
2	Operator Rank	1H2010		3Q2011	3Q2012	FY2012
3	Operator Rank	ATSI	Telco	Telco	Telco	Telco
4	Top 1	Telkomsel (49 % / 88 Mil)	Telkomsel (49 % / 88.32 Mil)	Telkomsel (42 % / 104.1 Mil)	Telkomsel (121 Mil)	Telkomsel (125 Mil)
5	Top 2	Indosat (22 % / 39.1 Mil)	Indosat (22 % / 39.7 Mil)	Indosat (21 % / 51.5 Mil)	Indosat (55.5 Mil)
6	Top 3	XL (19 % / 35 Mil)	XL (20 % / 35.2 Mil)	XL (19 % / 46.4 Mil)		XL (48 Mil)
7
8	Mobile Data Subscriber	3Q2012	FY2012
9	Telkomsel		54 Mil
10	Indosat	27.75 Mil
11	XL		9.6 Mil
12
13	Cellular Usage	Indosat - 2012
14	Voice call	56%
15	SMS	33%
16	Data	11%
17
18	ARPU	3Q2010	3Q2011
19	Telkomsel	Rp. 40K	Rp. 38K
20	Indosat	Rp. 34,712	Rp. 29,439
21	XL	Rp. 34K	Rp. 32K
22
23
24	Mobile Data Arpu	2010	2011
25	Telkomsel		Rp. 70K
26	Indosat		Rp. 32K
27	XL		Rp. 85K
28
29
30	Unlimited Monthly Data Plan Price		2011	2012
31	Telkomsel	Halo	125K, 225K, 400K	125K, 225K, 400K
32	Telkomsel	Simpati & Kartu As	100K, 200K	100K, 200K
33	XL		49K	25K, 99K, 199K
34	Indosat	Mentari	50K, 100K	50K, 100K
35	Indosat	IM3	50K, 100K	50K, 100K
36
37
38	Price of Pay-as-You-Go Data Plan (Rp / MB)		2012
39	Telkomsel	Halo Bebas & Hybrid	5K
40		Halo Fit	7.5K
41		Simpati & Kartu As	5K
42	XL		1K
43	Indosat	Mentari	3.3K
44	Indosat	IM3	3.3K
45
46
47	Cellphone Subscriber	2010	2011
48	Active	180 Mil	250 Mil
49	Unique	135 Mil
50
51	Monthly Churn Rate for Mobile Operators
52
53
54	Percentages are self calculated
55	Data were gathered from trusted source
56	ATSI = Indonesia Selular Telcomunication Association (led by CEO of Telkomsel)
57	Telco = Data provided by the telco
58	Mil = Million
59	K = Thousand


1	2009 - Indonesia Mobile Penetration
2
3	BlackBerry Users	Oct-08	FY2008	Feb-09	Nov-09	Jan-10	Mar-10	1H2010	FY2010	1Q2011	FY2011
4	XL	9K	17K	30K	200K	260K			750K	880K	1.6M
5	Indosat			40K					700K	800K	1.7M
6	Telkomsel			35K	185K		260K	450K	900K	1.4M	3.5M
7


1		Telkomsel - 1T2013
2	BlackBerry	5,7 juta
3	Android	3 juta
4	iOS	310 ribu
5
6	http://inet.detik.com/read/2013/05/28/201050/2258452/328/pengguna-blackberry-mulai-berpaling-ke-android