EH_Reports (Weekly)

	A	B	C	D	E	F	G	H	I	J	K	L	M	N
1	Week Stats	Date Segment	Cost	Impr.	Clicks	CTR	Avg. CPC	Optimization score	Phone Calls	Lead Forms	Total Leads	Cost / Lead	Search Impr. Share	Abs. Top Impr. Share
2	Week #1	4th Apr - 10th Apr, 2026	$13.88	151	10	6.62%	$1.39	87.00%	4	-	4	$3.47	22.73%	52.00%
3	Week #2	11th Apr - 17th Apr, 2026	$466.01	84,722	366	0.43%	$1.27	79.00%	10	-	10	$46.60	72.87%	66.11%
4	Week #3	18th Apr - 24th Apr, 2026	$587.98	94,378	341	0.36%	$1.72	92.50%	5	2	7	$84.00	78.77%	58.87%
5	Week #4	25th Apr - 30th Apr, 2026	$1,256.35	63,842	461	0.72%	$2.73	91.80%	14	3	17	$73.90	74.94%	70.03%
6	Apr '26		$2,324.22	243,093	1,178	0.48%	$1.97	87.58%	33	5	38	$61.16	67.98%	65.85%
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8	Week #6	1st May - 8th May, 2026	$1,932.80	98,062	796	0.81%	$2.43	94.60%	10	6	16	$120.80	81.03%	70.36%
9	Week #7	9th May - 15th May, 2026	$1,708.11	61,549	673	1.09%	$2.54	94.00%	7	5	12	$142.34	79.13%	61.18%
10	Week #8	16th May - 22nd May, 2026	$359.62	37,108	268	0.72%	$1.34	97.40%	2	1	3	$119.87	45.45%	55.56%
11	Week #9	23rd May - 29th May, 2026	$1,686.09	76,794	762	0.99%	$2.21	97.40%	6	2	8	$210.76	89.42%	66.19%
12	May '26		$5,686.62	273,513	2,499	0.91%	$2.28	95.85%	25	14	39	$145.81	81.03%	70.36%
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