| A | B | C | D | E | F | G | H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W | X | Y | Z | AA | AB | AC | ||
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1 | Competitive audit | Compare chords and songs browsing experience of chords sources and websites. | ||||||||||||||||||||||||||||
2 | General information | UX (rated: yes, no) | UX (rated: needs work, okay, good, or outstanding) | |||||||||||||||||||||||||||
3 | Features | Interaction | Visual design | Content | ||||||||||||||||||||||||||
4 | Competitor type (direct or indirect) | Location(s) | Product offering | Price | Website (URL) | Business size (small, medium, large) | Target audience | Unique value proposition | Transposition | Auto-scroll | Save chords | Suggestions | Others | User flow | Navigation | Main Page Layout | Chords Layout | Variety | Information | Accuracy | ||||||||||
5 | Chordtabs | Direct | Thailand | Website providing chords with lyrics and tabs | Free | https://chordtabs.in.th/ | Medium | Beginner to intermediate musician | A very large pool of Thai and international songs chords | No | No (The chords are in a picture format, already fit the screen) | No | Yes Other songs from the artist. | Provide diagrams of fingerings for difficult guitar chords in particular songs. | Okay + Provide suggestions for the artist's songs - difficult to search - have to use google search instead - Cannot browse through genre | Needs work - Texts and links are small - Confusing with too much texts | Needs work - Not so appealling - Overwhelming with texts which makes it confusing to navigate. | Good + Image format + Fit the screen fully + Don't have to scroll + Chords diagram - Songs suggestions are difficult to navigate | Outstanding + 10k+ songs + Update frequently + Thai and western songs | Okay + Show other songs from the artist - No information about genre, album, year, etc. | Okay + Only created by admins - Chords are simplified - Sometimes chords are inaccurate - Cannot report if inaccurate | |||||||||
6 | Dochord | Direct | Thailand | Website providing chords with lyrics | Free | https://www.dochord.com/ | Medium | Beginner to intermediate musician | A large pool of Thai and international songs chords with transposition | Yes with text indicating changed semitones and capo | Yes with 5 speed to choose | Yes Can save to a favourite chords collection | Yes Other songs from the artist, newly added songs, and trending songs. | Provide diagrams of fingerings for guitar chords in particular songs. Can change the numbers of columns. Can change font size. Dark mode available. Music video link. | Outstanding + Provide suggestions for the artist's songs, newly added songs, and trending songs. + Can browse by genre, artist, and album + Easy to search + Easy to make some adjustments | Good + Buttons are clear + Album cover images - Too many ads whichs makes the info looks confusing | Good + Clearly divided in sections + Have images and texts - Too many ads - Not so appealling | Okay + Features are clearly provided + Text format (can change font size) + Differenciate chords and lyrics with colors - Have to scroll down to see chords - Too many ads - Not so appealling | Outstanding + 10k+ songs + Update frequently + Thai and western songs | Outstanding + Show genre, artist, and album + Show other songs from the artist + Show original key | Okay + Only created by admins - Chords are simplified - Sometimes chords are inaccurate - Cannot report if inaccurate | |||||||||
7 | Busk | Direct | Thailand | Website providing chords with lyrics | Free | https://busk.town/ | Small | Beginner to professional musician | Accurate chords with professional features | Yes with text indicating changed semitones | Yes with only one speed | No | Yes Similar songs recommendation. | Have a metronome with suggested BPM. Can simplify chords. Can hide section names. Can change font size. Can choose to show only lyrics. Dark mode available. | Outstanding + Easy to search + Easy to browse through genre, artist, and decade + Provide suggestions for similar songs + Easy to make some adjustments | Outstanding + Buttons are clear + No ads | Outstanding + Visually appealing + Nice text hierarchy and space + Clearly divided in sections | Good + Features are not distracting (sticky) + Text format (can change font size) + Differenciate sections with colors - Don't fit in one screen scrolling | Good + Update frequently + Thai and western songs - not so much songs | Outstanding + Show genre, artist, decade + Show recommendations + Show chords section + Show original key + Show BPM | Outstanding + Only created by admins + Very accurate chords (allow simplification) | |||||||||
8 | iReal Pro | Indirect | Thailand | App to download and create chord charts | 575 THB | https://www.irealpro.com/ | Medium | Beginner to professional Jazz musician | Collections of chords for Jazz music | Yes also with transposition for horn players | No | Yes Can create and save to collections (don't have to log in) | No | Provide diagrams of fingerings for chords (many instruments). Improvisation suggestions. Tempo increase. Create own chord charts. Download chord charts from others. Play songs. | Outstanding + Easy to search + Easy to browse through playlists and library + Easy to make some adjustments | Outstanding + Buttons are clear + Use iconography + No ads | Outstanding + Simple + Clearly divided in sections | Okay + Image format + Fit to screen fully + Features are not distracting - Don't include lyrics - Not so appealling | Good + 1k+ songs + Can download from forum or create by themselves - Focus on Jazz | Good + Show BPM + Show original key + Show genre and style - No information about artist (jazz) | Good + Accurate chords - Depends on the source of chord charts | |||||||||
9 | Ultimate Guitar | Indirect | USA | Website to share chords and tabs | Free, or Pro with subscription | https://www.ultimate-guitar.com/ | Medium | Beginner to intermediate guitarist | A large community for guitarist to share chords and tabs | Yes with text indicating changed semitones and capo also have different version to choose | Yes with only one speed | Yes Can add to playlist (have to log in) | No | Provide diagrams of fingerings for chords in particular songs. Provide strumming patterns. Can listen to backing track (pro). Can change font size, typeface, and more. Can simplify chords. Dark mode available. Community aspect. Left-handed change. | Outstanding + Easy to search + Easy to go to different pages + Can browse by genre, artist, and decate + Easy to make some adjustments + Easy to add to playlists | Okay + Buttons are clear - Some texts are distracting and confusing - Too many ads - Cannot navigate through genre easily | Okay + Clearly divided in sections - Overwhelming with texts which makes it confusing to navigate. - Not so good text hierarchy - Not so appealling | Good + Text format (can change font size) + Differenciate chords with colors + Features are not distracting (sticky) - Don't fit in one screen scrolling - Ads are distracting | Good + Have many songs posted by the community + Have different versions of chords for songs + International songs (no Thai) - Too many versions can be confusing | Good + Show difficulty + Show the version key + Show tuning + Show artist name + Show post author, contribution, and last edited date - No information about genre | Good + Chords are posted by the community + Have official version of chords + Can suggest correction - Sometimes chords are inaccurate - Most chords are simplified | |||||||||
10 | Ufret | Indirect | Japan | Website providing chords with lyrics | Free, or Premium with subscription | https://www.ufret.jp/ | Medium | Beginner to professional Japanese musician | A large pool of Japanese chords with transposition | Yes with text indicating changed semitones and capo also suggest an easy key to play | Yes with one speed (BPM sync speed available in premium) | Yes Can save to favourite | Yes Popular songs from the artist. | Left-handed change. Provide diagrams of fingerings for every chords. Music video link. Some songs have a music video that sync with chords. | Good + Easy to search + Easy to make some adjustments + Can browse songs by artist and genre - Have to close ads frequently | Okay + Buttons are clear - Too many bottons - Too many ads whichs makes the info looks confusing - Cannot navigate through genre easily | Okay + Clearly divided in sections - Overwhelming with texts which makes it confusing to navigate. - Not so appealling - Ads are distracting | Okay + Features are clearly provided + Text format + Differenciate chords and lyrics with colors - Have to scroll down to see chords - Too many ads - Chords diagrams are distracting - Don't fint in one screen scrolling | Good + Japanese and western songs - Too many versions can be confusing | Good + Show BPM (Premium) + Show original key and capo + Show recommendation + Show song writer + Bread crumb - No information about genre | Good + Only created by admins - Most chords are simplified | |||||||||
11 | Opportunities: | |||||||||||||||||||||||||||||
12 | - Providing features for users to transpose chords and save the version to a playlist | |||||||||||||||||||||||||||||
13 | - Providing a better experience for users to find similar songs after they finish a song | |||||||||||||||||||||||||||||
14 | - Providing features for user to easily and quickly navigate through songs within a playlist | |||||||||||||||||||||||||||||
15 | - Providing easy ways to search for songs by genre, decade, and artist names | |||||||||||||||||||||||||||||
16 | - Providing a customizable experience for users to view chords, with features that help viewing chords more easily | |||||||||||||||||||||||||||||
17 | - Providing a way for users to contribute to improve the accuracy of chords by reporting | |||||||||||||||||||||||||||||
18 | - Providing sufficient details of songs to help with users' decisions such as genre, mood, difficulty, tempo | |||||||||||||||||||||||||||||
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