This tool is built with sensitive formulas on the each tab that affect how your import tabs populate.
If you tamper with anything outside of the directions tab and instructed Columns, you may find yourself in a tough spot.
Don't say we didn't warn you ;)
|Color Key The KB SKAG Machine:|
|Tabs You Edit:|
Tabs You Import:
|Instructions For Keyword Tab Import|
|This tool is made for someone who already has a comfortable understanding of how to use the AdWords Editor. It is made to assist you in the mass creation of Single Keyword Ad Groups (SKAGs). |
Step #1: Create list of SKAGs you want to create in lower case (Be sure that you list the SKAGs out along with the exact name of the campaign you want to add them to).
Side Note: You can create the campaign through the SKAG machine but don't forget to change all of your settings first.
Step #2: Add your list of SKAGs to the "Master Exact" Tab under the Keyword column (right). Then be sure to change the Campaign column to the Campaign name you want to add all of your new SKAGs to.
Step #3: Add CPC info to Ad Groups and Manual Bidding
Step #4: Export CSV from the "FOR IMPORT" Tab and import it into AdWords Editor's "Keyword" section.
|Instructions For Ads Tab Import|
|Step #5: Go to the “Ads 1” Tab and change Column D. (You can test any aspect of the ad, we have H2 as the first test. Our data shows us this is the most relevant test) |
Side Note: We only test H2 and lower because your H1 should stay your Exact Keyword and description and paths have little effect on CTR as proven through many tests.
Step #6: Make sure that your Headline 1 makes sense. Some SKAG's are too short or don't sound appropriate for your full H1 so make sure to edit any ones that are needed.
Step #7: Now go to “Ads 2 (Variant)” Tab and change Column D again.
Step #8: Finally, go to “ADS IMPORT” Tab and copy and paste all columns into the AdWords Editor's "Ads" section.
|Get Started With The Tabs Below To Start Building SKAGs Today!|