WWE Business 2016
1. Do you follow WWE business?
I follow WWE Business extremely closely. For instance, I am likely to read their SEC filings, listen to conference calls, check out the KPIs and monitor investor events.
I follow WWE Business closely. I sometimes listen to WWE conference calls or read reports. I will usually read good articles about WWE business.
I occasionally follow WWE Business. Once in awhile, I will read articles or coverage of WWE business.
I rarely follow WWE business unless there is a major story like the WWE Network launch.
I do not follow WWE business at all. I couldn't name any major WWE executives outside of the McMahon family.
Other (please specify)
2. How would you prioritize these WWE Business objectives for 2016 & 2017?
Monetization of Digital Media (advertising sales on websites, sales of various broadband & mobile content, YouTube)
Expansion of Domestic Television Rights (adding programming such as Tough Enough, Total Divas, NXT, Superstars)
Expansion of International Television Rights for core Raw/Smackdown in remaining markets (outisde of major deals signed in 2014-2015)
Additional Home Entertainment Revenue (home entertainment platforms - DVD, Blu-Ray, subscription outlets)
Growing Domestic Live Event Revenue (core WWE - adjusting dates, ticket prices, tour packages, etc)
Growing International Live Event Revenue (core WWE - adjusting dates, ticket prices, tour packages, etc)
Improving Licensing Revenue (license fees & royalties - video games, toys, apparel)
Growing revenue from WWE Studios (investing, producing, distributing filmed entertainment)
Outside Investment Projects (i.e. TapouT, Phunware, Tout, Marvel Ventures)
Growing number of paid domestic WWE Network subscribers
Growing number of paid international WWE Network subscribers
Launching WWE Network in China
Growing WWEShop Revenue
Growing Venue Merchandise Revenue
Growing revenue generated by NXT brand (touring, merchandise, etc)
3. Rank these WWE Network Agenda items
Adding back catalogue content to the WWE Network Library
Additional Localization (languages) for current WWE programming
Bringing films released by WWEStudios/WWE Films to the WWE Network
Additional tierary Live Event specials (Beast in the East, King of the Ring, Roadblock)
Daily Live Content
Additional NXT Programming
Expanded Pay-per-view Content (pre/post shows)
Enhanced Searching Options
Better Recommendation Algorithms
Expanded external WWE Network awareness/advertising campaigns
Cutting down on simultaneous users
Other (please specific)
4. Should WWE continue offering free 1-month subscriptions to new users?
Yes - they are a streaming service like Netflix or Hulu or HBO Go. It's part of the industry model.
Yes - but only in months outside of blockbuster events such as WrestleMania, Royal Rumble or Summer Slam.
Yes - but only in new markets where the WWE Network has been available for less than one year
Yes - but only periodically (i.e. a few specific times each year)
Other (please specify)
5. How many subscribers will WWE announce the day after WrestleMania? (choose either paid or total; insert "0" for other if you want to "n/a")
Total subscriber number (includes "free" subscribers)
Paid subscriber number
6. Contact Information