Copy of Product Decision Matrix

	B	C	D	E	F	G	H	I	J	K	L
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2	Decision Matrix
3				OPTIONS
4			VALUE	Product 1	Product 2	Product 3	Product 4	Product 5	Product 6	Product 7	Product 8
5	FACTORS	Factor 1	0	0	0	0	0	0	0	0	0
6		Factor 2	0	0	0	0	0	0	0	0	0
7		Factor 3	0	0	0	0	0	0	0	0	0
8		Factor 4	0	0	0	0	0	0	0	0	0
9		Factor 5	0	0	0	0	0	0	0	0	0
10		Factor 6	0	0	0	0	0	0	0	0	0
11		Factor 7	0	0	0	0	0	0	0	0	0
12		Factor 8	0	0	0	0	0	0	0	0	0
13		TOTALS	0	0	0	0	0	0	0	0	0
14					↕			↕
15						Legend
16						Editable	YELLOW
17						Notable	RED
18						Fixed	BLUE
19						Good	GREEN
20						Great	GREEN
21						Best	GREEN
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23	EXAMPLE
24				OPTIONS
25			VALUE	Product 1	Product 2	Product 3	Product 4	Product 5	Product 6	Product 7	Product 8
26	FACTORS	Improvability (value adding)	10	5	5	10	8	2	5	8	10
27		Estimated Startup Costs	4	8	4	8	8	2	2	8	10
28		Product Demand	6	10	8	6	10	10	2	8	4
29		Profit Margin	10	6	2	6	6	6	6	5	8
30		Shipping Costs	3	8	8	7	6	8	8	10	8
31		Number of Manufacturers	5	7	8	2	10	5	8	5	10
32		Competitor's Sales	6	1	9	10	2	5	10	10	7
33		Niche Competitiveness	3	1	7	10	6	5	10	6	3
34		TOTALS	470	270	273	349	330	242	284	343	369
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