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Step 1: Identify Your Networks
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Create Your Customer Personas
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Choose Your Networks
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Step 2: Create Your Accounts
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Store Your Account Information
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Step 3: Build Your Audience
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One-time Audience Setup Tactics
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Proactive & Reactive Networking
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Find Relevant Hashtags
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Step 4: Plan Your Content Calendar
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Schedule content to publish
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Schedule promotions to sell products/services
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Step 5: Create Your Content
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Choose the Format
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Choose the Author
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Step 5 Tools: Find Great Content
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BuzzSumo.com
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twitter.com/search-advanced
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Step 5 Tools: Create Great Content
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WriterAccess.com
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Canva.com
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Animoto.com
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Magisto.com
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Camtasia.com
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Wistia.com/soapbox
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Step 6: Post Your Content
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Manually Copy/Paste
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Step 6 Tools: Schedule & Post Content
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Hootsuite.com
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Likeablelocal.com
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Step 7: Convert Social Media Traffic
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Send Promotional Posts
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Step 7 Tools: Increase Conversions
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sumome.com/app/list-builder
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popupdomination.com
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Snip.ly
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hellobar.com
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Step 8: Track Your Social Media ROI
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Measure Social Media KPIs
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Step 8 Tools: Tracking Your KPIs
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analytics.google.com
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URL Builder
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