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Hey! Thanks so much for downloading this template.
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This is our tried and true template we've used for YEARS with all sorts of clients. It's not super fancy, but it keeps your organized and on track which is the ultimate goal.
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1️⃣First Step:
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Download this file but going to "File" and choose "make a copy." That way you can make changes and edits that no one will override!
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2️⃣Second Step:
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Identify your content pillars or themes. If you know what these are, awesome, pop into this year's content calendar (see the tab to the right of this one) and update the section that looks like this. Replasce "Stuff" "More Stuff" "Other Stuff" with your actual themes!
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3️⃣Third Step
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Hide any unnecessary rows/ weeks/ months. Grab the left number of the row you want to start hiding, and drag your cursor down to the end of what you want hidden. Then right click and hit "Hide Rows". This just create a clean and up to date calendar for you to start with (and it's especially helpful to hide Monday Jan-June if you start with this calendar in July!)
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4️⃣Fourth Step
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Copy one of the cells that has a theme and paste it in an upcoming date on your calendar (in the theme). Or better yet- plan the next 4-6 weeks of themes for your content!
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5️⃣Fifth Step
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Fill out the rest of the columns. Use as many as you want or pick and choose what works for you:
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Platform:Where is the content being posted? TikTok? Instagram? All of the above?
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Image/Video:Link to or paste in a preview of your asset (image or video) for the post
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Post Copy:What will you actually say on the post?
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Email: Often emails and newslettesr can be longer form versions of a social post. Or if not, use the email section to visually see when ALL of your content is being published
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Notes: Things for you to remember when posting. Or if you share the calendar with a team, leave each other notes here!
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Below is a QUICK example of a calendar for an author:
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