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7 Powers Matrix
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This is a Hustle Badger template. Get more practical how-to guides, templates and case studies HERE.
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How to use this sheet: make a copy for your private use & edit there - so that others can continue to use this master
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Read the full guide to using this 7 Powers Matrix here
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PowerTraditional IncumbentsChallengersNext-gen startups
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1. Network Effects
Each user enjoys more value as new users join the network		YYY
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2. Scale Economies
Unit costs decline as volume increases		NNN
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3. Switching Costs
Switching to an alternate product would be costly or painful for users		NNN
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4. Counter Positioning
Business model/value prop not easily copied as it would damage existing business		NYN
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5. Cornered Resource
Unique access to a valuable asset		NNN
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6. Branding
An objectively identical offering has higher perceived value		NNY
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7. Process Power
Embedded culture + process enable lower costs and/or higher quality		NNN
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