Cvent vs. StoreFronts

	A	B	C	D
1	GENERAL	CVENT	STOREFRONT	Notes
2	Allows for event registration	Yes	Yes
3	Allows for item purchases separate from event registration	Yes	Yes	Requires additional language customization due to out-of-the-box language being built for event registration.
4	Should be used by departments who host frequent events throughout the year that are differing/complex in nature	Yes	No	If your department hosts multiple events throughout the year, Cvent will likely be a better fit for you.
5	Can be used for events occurring once per year	Yes	Yes	Generally, event planners hosting only a few events per year will not be issued a Cvent license but will instead work with an eComm specialist to create a registration form
6	Requires a license	Yes	No	Cvent requires a license unless built by a campus eComm specialist. The CU Treasury team will create all store fronts, so unit licensing is not required. Each StoreFront costs $400 for Treasury to create; that fee is passed back to the department.
7	Allows for guest registration	Yes	Yes
8	Allows for sessions, tracks, and registration paths	Yes	No	Complex registration needs are best served in Cvent.
9	Allows for group registration	Yes	Yes
10	Allows for custom registration questions	Yes	No	A series of complex registration questions are best served in Cvent.
11	Allows for reporting	Yes	Yes	Cvent offers robust and custom reporting available based on a variety of data (including cross-event reporting). CU StoreFront registration data is exportable via Excel.
12	Allows for testing prior to launch	Yes	Yes
13	Allows for seating arrangements	Yes	No	CU StoreFronts do not support event seating.
14	Allows for name badge printing	Yes	No	CU StoreFronts do not support name badge printing, although you can export an Excel spreadsheet of registrants for this purpose.
15	Allows for recording event participation (registered, attended, cancelled, etc.)	Yes	Yes
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17	FINANCES	CVENT	STOREFRONT	Notes
18	Accepts credit card payments	Yes	Yes	Both domestic and international
19	Charges a credit card fee to the department	Yes	Yes	Cvent = Roughly 2.75%; CU StoreFronts = Between 2.5% and 2.75%.
20	Transfers funds to the department speedtype	Yes	Yes	Cvent charges are manually transferred to campus STs on a monthly basis. CU StoreFront charges are automatically transferred to campus STs upon a successful transaction.
21	Can be used for fundraising events	Yes	No	Must route through CU Office of the University Controller.
22	Can accept donations	Yes	No	Must route through CU Office of the University Controller.
23	Allows refunds	Yes	Yes	Event planners can issue refunds directly from Cvent; for CU StoreFronts, planners must work with Treasury to issue refunds.
24	Allows for discount/promotional codes	Yes	Yes
25	Allows for payment plans	No	Yes	Only CU StoreFronts allow for payment plans.
26	Allows for invoicing	Yes	Yes	While invoicing is possible in Cvent, it may be easier to pursue this via StoreFronts depending on your use case.
27	Allows for registration by cash/check	Yes	No	Cvent allows planner to record offline registrations, whereas CU StoreFronts record credit card transactions only.
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29	PROMOTION & COMMUNICATION	CVENT	STOREFRONT	Cvent Notes
30	Sends invitations	No	No	Invitations must be sent via Salesforce MarketingCloud
31	Allows for custom from address	Yes	No	Cvent allows for event-related emails to come from an email address that you specify.
32	Allows for replies to received emails	Yes	Yes
33	Sends confirmation emails	Yes	Yes
34	Sends all event-related communications	Yes	No	CU StoreFronts send confirmation emails only but do not allow for additional communication.
35	Sends surveys	Yes	No	Only Cvent allows for post-event attendee surveys.
36	Includes event website	Yes	Yes
37	Allows for highly customized website design	Yes	No	CU StoreFronts are standardized while Cvent allows for greater customization.
38	Is mobile friendly	Yes	Yes
39	Is accessible	Yes	Yes
40	Supports multiple languages	Yes	No	CU StoreFronts support English only.
41	Allows for social share/follow	Yes	No	Cvent offers built-in social follow/share.
42	Allows for email scheduling	Yes	No	After the confirmation email, Cvent allows you to schedule additional event-related communications.
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44	DATA	CVENT	STOREFRONT	Cvent Notes
45	Is integrated with Salesforce	Yes	No	If you want event data tied to Salesforce contacts, Cvent is a better fit for you.
46	Is exportable to Excel	Yes	Yes
47	Is shareable with stakeholders in a department	Yes	Yes
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