ABCDEFGHIJKLMNOPQRSTUVWXYZ
1
DateRC#CountTypeMLACurrencyReliability AuthorityPurpose
2
8/28/201511ARTL (Article)Dan, Avi. "11 Marketing Trends To Watch For In 2015." Forbes. Forbes Magazine, 9 Nov. 2014. Web. 27 Aug. 2015.Information was last updated in Nov. 9 2014Tells of the Upcoming changed in marketing in 2015The author is a well known marketer, Consultant, and writer who post many different articles on a business site called ForbesThe articles is for upcoming marketers or current marketers that are wondering about the changes to marketing in the future. He tells of all the Trends that are upcoming because marketing is always the same but the way you do it changes over years.
3
8/28/201512ARTL (Article)Gibson, Jon. "Ten Essential Marketing Tips for Everyone." Marketing Tips. N.p., n.d. Web. 27 Aug. 2015.Information was last updated January 2015Gives tips inorder to become more effecient in the marketing fieldMarketing professional writing out articles online about marketingThe articles purpose is to improve a current marketers skills on each important individual aspect of being succesful in marketing
4
8/28/201513ARTL (Article)Patel, Sujan. "9 Actionable Content Marketing Tips From Top Industry Experts." Forbes. Forbes Magazine, 18 Feb. 2015. Web. 27 Aug. 2015.Information last updated Feb. 2015This article gives tips for people that are becoming succesful in the marketing fields and it tells way to improve to make it to the top marketing tiertttttttttttttttt6ttHis audience is directed towards people already in the marketing field and gives them ways to improve further to make it to the top tier of marketers
5
8/24/201524ARTL (Article)Lau, Edmond. "Why and Where Is Teamwork Important." Forbes. Forbes Magazine, 23 Jan. 2013. Web. 04 Sept. 2015.Information last updated Jan. 23, 2013.This article stressed the importance in teamwork in any workforce. He list quite a few benefits of good teamwork compared to working alone and its effectsQuora Engineerer whos had most of his teamwork in software engineering but the lesson learned are not taken away. He also read several sources like books or articles that talked about teamwork.The purpose of the article is to promote teamworking in any project because overall it is better then shoving one workload on one person.
6
8/24/201525ARTL (Article)Hubbard, Dave. "Marketing and Sales: Alignment, Integration or Collaboration." Business 2 Community. N.p., 26 Jan. 2015. Web. 04 Sept. 2015.Information last updated Jan. 26, 2015This article tells of how similiar sales and marketing have become and wether or not they should be combinedDavid Hubbard is the CEO of Marketing Outfield, a proven business leader, and a pragmatic revenue acceleration consultant. The articles purpose is to find a effecient way to collaborate sale and marketing in order to keep up with current technology.
7
8/24/201526ARTL (Article)Heaton, James. "The Difference Between Sales and Marketing." Tronvig Group. N.p., 16 Apr. 2014. Web. 04 Sept. 2015.Information last updated April. 16, 2014This article gives a lot of information and easy information to understand the difference between marketing and sales.James Heaton is part of a Marketing group called "Tronvig" that have a lot of powerpoints and articles explaining things that dont seem important but rather are really importantThe articles purpose was to establish a difference between sales and marketing because people get them confused considering how hand in hand they work together.
8
9/11/201537ARTL (Article)NG, Florence. "Communication Skills in the Workplace: How To Get Your Point Across At Work." Udemy Blog. N.p., 30 May 2014. Web. 11 Sept. 2015.Last updated May 30 2014It is important to have communication skills generally in life but this stresses improving in the workplaceFlorence is a blogger who has a lot of articles on qualities required in life as well as in the workplaceThe articles purpose is to improve the way people communicate with eachother by talking, listening, being patient and other characteristics to make everything more effecient.
9
9/11/201538ARTL (Article)Gunelius, Susan. "10 Laws of Social Media Marketing." Entrepreneur. N.p., 16 Feb. 2011. Web. 11 Sept. 2015.Last updated January 20, 2014The articles shows how social media ties in with marketing and there are 10 laws or rules of using it effectivelyCeo of marketing communications company. She has also published several books.The purpose is to give guidelines on how to use social media, and they are true for it being published in 2011, showing that these have shaped the way of marketing with social media
10
9/11/201539ARTL (Article)Llopis, Glen. "5 Steps To Capturing The Hispanic Market -- The Last True Growth Opportunity." Forbes. Forbes Magazine, 3 Sept. 2013. Web. 11 Sept. 2015.Last updated Sept. 3, 2013This shows where the marketing audience is going and where a lot of companies are attempting to go for but can't appeal to. This articles tells way to gain entrance into the hispanic market which in return will expand growth in the company. Former C-suite corporate executive and entrepreneur of several successful companies. Also has published several books.The purpose is to stress that the hispanic population has the highest growth rate therefore making it the audience to target. A lot of companies have tried markting towards the latino population but fail ultimately. The purpose of this article is to tell why those companies have failed and ways to redirect failure into sucess by changing the way they do things.
11
9/18/2015410ArtL (Article)Karczewski, Ted. "The Rise of Influencer Marketing: Defining Goals and Vision." The Content Standard by Skyword The Rise of Influencer Marketing Defining Goals and Vision Comments. N.p., 14 Apr. 2014. Web. 19 Sept. 2015.Last updated April 14, 2014This gives marketing perspective from the influencer side. The influencer is someone who has a large following on social media, so someone who has over 100k followers can reach out to a fairly large audience. There is the agency side,client side, and the influencer side, so this research is helping me narrow down. Content Marketing Manager at Skyword and the Managing Editor of the Content Standard (TCS)The purpose is to who the rise of use of influencer marketing. In all nike commercials they have a succesful athlete promote their product. People who envy those athletes then will usually like the product, so this articles tells of the success thats been produced from influencer marketing. More and more companies have been using this because of the accomplishment
12
9/18/2015411ArtL (Article)Benna, Steven. "Harvard Says These 8 Leadership Traits Are Critical for Success." Business Insider. Business Insider, Inc, 26 Aug. 2015. Web. 19 Sept. 2015.Last updated Aug 26, 2015This gives essential leadership qualities to being a leader. I value this as well because eventually I want to be the boss or manager of a company or be towards the top of the promotion ladderSteven writes for the strategy vertical at Business Insider. He graduated from the University of Missouri in May 2015 with a major in business journalism and a minor in business.The purpose is to give the traits that successful business leaders have had. Therefore they are listes at traits you should have inorder to make it big. If not leadership qualities are still of value to stand out
13
9/182015412ArtL (Article)Boyd, Carla. "Pros and Cons of Working Agency vs Client-side." Pros and Cons of Working Agency vs Client-side. N.p., n.d. Web. 19 Sept. 2015.Last updated april 29 2015This tells the difference between the agency and client side or marketing. Both reach out to a audience, as well as influencer marketing does but all have different tasks.Carla produces information on the difference between the agency side and the client side because she has experience both sides.The purpose is to inform the different aspects of both sides. I found this information to be very useful because I didn't really know the big difference between the two. This articles tells about the working hours, projects, salary, responsibilities, etc.
14
9/25/2015513ArtL (Article)Tilus, Grant. "Why a Marketing Degree Is Good for Career Growth Potential." Why a Marketing Degree Is Good for Career Growth Potential. N.p., n.d. Web. 25 Sept. 2015.Last updated July 17th 2015Tells of why a marketing degree has potential to help you grow career wise Grant works for College education and writes student-focused articles on behalf of Rasmussen College. He aims to inspire, motivate and inform current and prospective students.The purpose is to inspire and motivate people to get a marketing degree because its good for career growth.
15
9/25/2015514ArtL (Article)"Career Ideas for Marketing Majors." One Day One Job. N.p., 24 July 2013. Web. 25 Sept. 2015.Last updated July 24th 2013Tells of different career pathways you can make by having a marketing degreeA website that pathway information for a lot of different career choicesThe purpose is to inform people who are looking into a marketing career but don't know what they can do with a degree in it.
16
9/25/2015515ArtL (Article)"7 Marketing Skills You Need to Get a Promotion." 7 Marketing Skills You Need to Get a Promotion. N.p., 30 May 2014. Web. 25 Sept. 2015.Last updated May 30 2014Gives detail on how to get promoted and the traits that are vitalDiana Urban is the author of the U Stand Out marketing ebooks, including The 20 Day Twitter Fix, as well as the novel STEALING PARIS.The purpose is to inform people who are aiming for a promotion and the steps one must take.
17
10/15/2015616BookRoam, Dan. The Back of the Napkin Solving Problems and Selling Ideas with Pictures. London, UK: Marshall Cavendish Business, 2012. Print.Last updated 2012Gives a lot of description on viewing things from a visual way and presenting a visual wayDan Roam is an author of a international bestseller novel that proves simple drawing on a humble napkin can be more powerful than the slickest power point presentationThe purpose is to persuade people to use visuals to present and map out their ideas. Roam belives that everyone is born with a talent for visual thinking even those who swear they can't draw. Drawing can improve your insights tremendously.
18
10/15/2015617BookRoam, Dan. The Back of the Napkin Solving Problems and Selling Ideas with Pictures. London, UK: Marshall Cavendish Business, 2012. Print.Last updated 2012Gives a lot of description on viewing things from a visual way and presenting a visual wayDan Roam is an author of a international bestseller novel that proves simple drawing on a humble napkin can be more powerful than the slickest power point presentationThe purpose is to persuade people to use visuals to present and map out their ideas. Roam belives that everyone is born with a talent for visual thinking even those who swear they can't draw. Drawing can improve your insights tremendously.
19
10/15/2015618BookRoam, Dan. The Back of the Napkin Solving Problems and Selling Ideas with Pictures. London, UK: Marshall Cavendish Business, 2012. Print.Last updated 2012Gives a lot of description on viewing things from a visual way and presenting a visual wayDan Roam is an author of a international bestseller novel that proves simple drawing on a humble napkin can be more powerful than the slickest power point presentationThe purpose is to persuade people to use visuals to present and map out their ideas. Roam belives that everyone is born with a talent for visual thinking even those who swear they can't draw. Drawing can improve your insights tremendously.
20
12/10/2015719ArtL (Article)Steve Olenski. "Using Traditional Marketing Tactics On Social Media."Forbes. Forbes Magazine, 9 Dec. 2015. Web. 11 Dec. 2015.Last updated Dec 9 2015Shows how to intergrate traditonal marketing techniques into the future or marketing which is online Steve writes about advertising, marketing, media and all other subgroupsThe purpose is to inform people how they can still implement old traditional marketing plans currently on social media
21
12/10/2015720ArtL (Article)David Ehrenburg. "13 Effective Traditional Marketing Strategies." Early Growth Financial Services. N.p., 13 Dec. 2012. Web. 11 Dec. 2015.Last updated 2012Shows Effective strategies of traditional marketing used Ceo of Early Growth Financial ServicesPurpose is to list ideas of effective marketing ideas that are traditional instead of being in a form of social media
22
12/10/2015721ArtL (Article)"Pros & Cons of Traditional vs. Social Media Marketing." Kreacio Media. N.p., 13 July 2014. Web. 10 Dec. 2015.Last updated 2014Media site comparing using media with traditional ideasMarketing professional groupThe purpose is to list pros and cons of marketing through media now, and the pros and cons of doing it the old fashioned way
23
12/10/2015822-24BookCollins, Jim C. Good to Great: Why Some Companies Make the Leap--and Others Don't. New York, NY: HarperBusiness, 2001. Print.Last updated 2001#1 Bestseller and over 2 million copies sold. Compares businesses and sites examplesAuthor and analyzer/researcher into companiesThe Purpose is to explain why some companies are just good while others are great. And what the great companies did to distinguish themselves as great companies.
24
925ArtL (Article)Neitlich, Andrew. "How to Market Your Business on a Shoestring." RSS. N.p., 06 July 2011. Web. 15 Jan. 2016.Last updated 2011Shows how much you can do without spending the big bucksAuthor and marketing strategies for businessesThe purpose is to show how you can budget your business at a lowcost (shoestring)
25
926ArtL (Article)"Session 13: Opening and Marketing." Opening & Marketing a Business, Small Business Marketing. N.p., 12 Mar. 2013. Web. 15 Jan. 2016.Last updated 2013Has own business and has been writing since she started her businessA small business owner and writerThe purpose is to give beginners a outline of what they should do to open and market their own business
26
927ArtL (Article)Rampton, John. Forbes. Forbes Magazine, 4 Jan. 2016. Web. 15 Jan. 2016.Last updated 2016Forbes writer who's an entrepreneur Entrepreneur helping startups figure out what's happening with GooglePurpose is to give strategies that will differentiate you from other SEO's
27
1028-30ArtL (Article)"Marketing | The U.S. Small Business Administration | SBA.gov." Marketing | The U.S. Small Business Administration | SBA.gov. SBA, 4 May 2015. Web. 15 Jan. 2016.Last updated 2015U.S Business AdministrationThe U.S Small Business Administration's website to give a ton of informationA business site that's purpose is to provide information for people attempting to start their own business
28
1131-33BookEker, T. Harv. Secrets of the Millionaire Mind: Mastering the Inner Game of Wealth. New York: HarperCollins, 2005. Print.Last updated 2005Can predict financial future based upon thinking of individualHas his own business and travels around doing seminars correcting people on why they're financialy strugglingThe purpose is most likely to sell his book of course but it's also to get people to change their thinking. According to his book people who think rich are the people who get or are rich.
29
1234ArtL (Article)Tkaczyk, Christopher. "10 Great Workplaces in Advertising and Marketing."Fortune 10 Great Workplaces in Advertising and Marketing Comments. N.p., 19 May 2015. Web. 19 Jan. 2016.Last updated 2015
30
1235ArtL (Article)Kolowich, Lindsay. "The 12 Best Cities in the World to Start Your Career."The 12 Best Cities in the World to Start Your Career. N.p., 5 Oct. 2015. Web. 19 Jan. 2016.Last updated 2015
31
1236ArtL (Article)Dill, Kathryn. "The Top Cities For Marketing Jobs Right Now." Forbes. Forbes Magazine, 15 July 2015. Web. 19 Jan. 2016.Last updated 2015
32
1337-39BookSheehan, Brian. Loveworks: How the World's Top Marketers Make Emotional Connections to Win in the Marketplace. N.p.: n.p., n.d. Print.Last updated 2013Business's should not serve one purpose but also to improve the lives of every individual.Kevin Roberts is the CEO of Saatchi & Saatchi and his stamp on marketing is creating "lovemarks" and Brian Sheehan wrote this book inspired by Roberts. Roberts read and signed that this book is his idealology."To provode tangible proof that when brands engage consumers' deepest emotions-instead of just appealing to their intellects, or even their basest instincts- they win in the marketplace. Thse brands win because their customers dont just respect hem: they love them."
33
1440ArtL (Article)"Brand Build 101: How To Build A Brand Persona." A Better Lemonade Stand. N.p., 05 Dec. 2013. Web. 11 Feb. 2016.Last updated 2013You need to not only go by the looks of your brand but also the personality you put offRichars Lazzeria has worked with many professional marketers stratagiest and worked on brand persona teams
34
1441artL (Article)"Session 2: The Business Plan." How to Write a Business Plan. N.p., n.d. Web. 11 Feb. 2016.Last updated 2011You need to have clear plan layed out to make transitions smootherAdvice was given by several business and ex business advisors that promote having a planTo promote giving a business plan. It will help you when you come to making decisons, plus you can always look back on it,
35
1442artL (Article)Spaeder, Karen E. "10 Ways to Grow Your Business." Entrepreneur. N.p., 10 May 2004. Web. 11 Feb. 2016.
36
1543artL (Article)Roberts, Kevin. "Why Modern Brand Strategy Is about Being a Lovemark – CMO.com - SaatchiKevin." SaatchiKevin. Saatchi&Saatchi, 23 Sept. 2015. Web. 26 Feb. 2016.Last updated 2015Need to be able to gain popularity for your company and then be able to keep itSaatchi&Saatchi was the #1 marketing firm in the world back in the 90s and is still a respectable firm that is number #15 now.To make your business a lovemark rather than just a brand. This means your customers love your brand and can't livewithout it.
37
1544artL (Article)Winfrey, Graham. "The Best Industries for Starting a Business in 2015."Inc.com. Inc., 04 Feb. 2015. Web. 26 Feb. 2016.Last updated 2015Need to know what industries are untapped/FreshGraham Winfrey is a staff writer for Inc.com. He previously covered alternative investments at Private Equity International magazine, prior to which he worked at Business Insider and MSNBC.comTo tell the big markets that are going to be popular to go into currently and the future
38
1545artL (Article)Hoddinot, Aaron. "The 5 Worst Industries for Entrepreneurs to Enter." The 5 Worst Industries for Entrepreneurs to Enter. Capitalist Creations, 28 July 2014. Web. 26 Feb. 2016.Last updated 2014Need to know what businesses are set for fail from the startHe is the founder of an influential online media and PR company. From oil wildcatters to mining prospectors, tech gurus to medical doctors, and even celebrities, Aaron has helped market and expand brand awareness for a diverse range of publicly traded companies ran by entrepreneurs from all walks of life. - See more at: http://capitalistcreations.com/author/admin/#sthash.1FgxwRYS.dpufTo stray people away from businesses that aren't good to go into
39
1646-48BookEker, T. Harv. Secrets of the Millionaire Mind: Mastering the Inner Game of Wealth. New York: HarperCollins, 2005. Print.Last updated 2005Have the mindset of getting rich inorder to get richT. Harv Eker is an author, businessman and motivational speaker known for his theories on wealth and motivation. He is the author of the book Secrets of the Millionaire Mind published by HarperCollins.Most likely to sell his book and his presentations but also to prove people it's the way they think that gets them rich
40
1749artL (Article)Zwilling, Martin. "Learn Strategies for Tapping into Foreign Markets."Business Insider. Business Insider, Inc, 12 Feb. 2011. Web. 26 Feb. 2016.Last updated 2011Learn how to expand your company into foreign marketsMartin "Marty" C. Zwilling is an American business executive, entrepreneur, and authorTo show the benefits of tapping into a foreign market and that it's easier than people think
41
1750artL (Article)Khwaja, Ameen. "How to Take Your Company Global." How to Take Your Company Global. Entrepreneur, 04 Dec. 2005. Web. 26 Feb. 2016.Last updated 2005Learn how to make your company a global liking rather than just the U.S.A digital entrepreneur with over 12 years of award-winning work in the fields of e-commerce, Digital Marketing, Social Media Marketing and Search Engine Marketing, Ameen Khwaja is the CEO and Managing Director of LatestOne.The benefits of making a global company can be beneficial but for small businesses the U.S. can be a big enough market
42
1751artL (Article)"Best Countries for Business." Forbes. Forbes, 13 May 2015. Web. 25 Feb. 2016.Last updated 2015A list to show the best countries for businessForbes just has a list of top business countriesTo show a list of countries best for business based on GPD growth, GPD per Capita, Trade Balance, and Population
43
52artL (Article)Lau, Edmond. "Why and Where Is Teamwork Important." Forbes. Forbes Magazine, 23 Jan. 2013. Web. 04 Sept. 2015.Last updated 2013Teamwork is essential for marketingEntrepreneur and marketing major, author of several booksTo show the basics steps of creating a succesful campaign
44
53artL (Article)Career Ideas for Marketing Majors." One Day One Job. N.p., 24 July 2013. Web. 25 Sept. 2015.Last updated 2013To explore your paths you can takeOne day job is just a website that organizes your optionsTo expand your mind of what you can do with a marketing degree
45
54artL (Article)Tkaczyk, Christopher. "10 Great Workplaces in Advertising and Marketing."Fortune 10 Great Workplaces in Advertising and Marketing Comments. N.p., 19 May 2015. Web. 19 Jan. 2016.Last updated 2015To see what places are best to work for Christopher Tkaczyk is a senior editor at Fortune Magazine.Tells top companies to work for and what they excel in exactly. Goes over all the big companies like Apple, Nike, and Walt Disney
46
55-56VideoDinsmore, Scott. "How to Find Work You Love." Scott Dinsmore: How to Find Work You Love. Ted, 12 Oct. 2012. Web. 04 Mar. 2016.Last updated 2012Exploring yourself to see what suits you the bestScott Dinsmore founded Live Your Legend, a career and connection platform to inspire people to find their passion.Wants people to work for something they love because he quit a job that he hated and wants no one to slave themselves
47
57Video"The Single Biggest Reason Why Startups Succeed." Bill Gross: Reason Why Startups Succeed. Ted, 5 Mar. 2015. Web. 04 Mar. 2016.Last updated 2015To give the main reason business who start succeedBill Gross founded Idealab, an incubator of new inventions, ideas and businessesWants people to start up their businesses correctly and shows why some companies succeed so easily
48
49
50
51
52
53
54
55
56
57
58
59
60
61
62
63
64
65
66
67
68
69
70
71
72
73
74
75
76
77
78
79
80
81
82
83
84
85
86
87
88
89
90
91
92
93
94
95
96
97
98
99
100