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Outbound Email Prospecting - Domains & Inbox & ROI Calculator
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InputsMonthly Cost
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ACV$30,000Instantly Light Speed Sending (500k emails/mo)$358
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Target Market Size100,000Instantly Light Speed Leads (25k/mo leads)$492
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Monthly Leads to Add25,000Domains (via Instantly)$21
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Emails in Sequence3Inboxes (via Instantly)$417
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Days Between Emails3AI Enrichment costs$500
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Emails Per Inbox Per Day30Total System Monthly Cost$1,788
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Inboxes Per Domain5Total System Annual Cost$21,450
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OutputsExpected Results
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Monthly Emails to Send75,000Click Rate4%
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Monthly Emails Per Inbox900Positive Reply Rate0.4%
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Monthly Emails Per Domain4500Clicks Per Month3000
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Domains Needed17Positive Replies Per Month300
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Inboxes Needed83Visitor to Lead Conversion3%
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Months to Reach Full Target Market4Positive Reply to Lead Conversion20%
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Leads from Web Visits90
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ROILeads from Replies60
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Annual Cost of Outbound Email System$21,450Total Leads Per Month150
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Annual ARR Per Year$1,620,000Lead to Qualified Lead Conversion25%
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ROI7552%MQLs Per Month38
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MQL to Closed Won12%
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New Deals Closed Per Month5
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New MRR Added Per Month$11,250
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New ARR Added Per Month$135,000
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New ARR Added Per Year$1,620,000
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Notes
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Make a copy of this sheet to edit it
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You can set up domains and inboxes automatically with a couple clicks inside Instantly. Domains are $15/year and inboxes are $5/mo.
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With the above setup you can bring in 25k/leads per month from Instantly Lead Finder and upload up to 100k external leads
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The default setting of 30 emails per day per inbox is too conservative in our opinion. Change it to 50, but use slow ramp.
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Join the SaasRise community at www.saasrise.com
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