SWOT Analysis Matrix

	A	B	D	E
1	SWOT ANALYSIS
2
3	Objective
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6	S	INTERNAL STRENGTHS	W	INTERNAL WEAKNESSSES
7	1	What are the advantages?	1	Where are we lacking behind?
8	2	What are the efficiencies?	2	Where are monetary weaknesses?
9	3	What the customer like more about us?	3	Where are resources deficiencies?
10	4		4
11
12	O	EXTERNAL OPPORTUNITIES	T	EXTERNAL THREATS
13	1	What is demand in our market?	1	What are changes in our market?
14	2	What new opportunities are available?	2	What technologies are introducing?
15	3	What are new trends coming?	3
16	4		4
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18	Strategies
19	1
20	2
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