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Social Media Reporting Template
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Overview
Campaign: A general description of the campaign. High level timeline, etc.

Social Media Tactics: Summarize your tactics

Goals: Summarize your goals, where you're at, how you're tracking, and how it's going.

Insights: Summarize how you're tracking against your goals, what's going well and what isn't, patterns, and audience feedback.

Action Items: Summarize what you need to do in order to reach/surpass your goals. Write down how you're going to be optimizing your actions based on your insights and performance.
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ReachOrganicNew
Fans
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Promoted
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Total
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VideosFacebookTwitterLinkedInInstagram
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Views
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Reach
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Likes
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Comments
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Shares
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