ABCDE
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New Column Name(Grey = no change)
Previous Column Name
Field TypeMax LengthDefinition
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First NameText255First name of individual
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Last NameText255Last name of individual
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Emailemail_id / EmailEmail255Email address of individual
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Middle NameText255Middle name of individual
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Suffix of individualText255Suffix of individual
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Full NameNameText255Full Name of individual
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ProductProductText45Name of Product (Direct / Challenge)
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% Goal% GoalFloat5This is how far a fundraiser is to achieving the financial goal at 100% (Donors = % to goal, the fundraiser they donated to. Participants = % to goal of the fundraiser they participated in
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Updated DateDate: YYYY/MM/DD10Date the record was updated in the DB
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Zip CodeZip CodeText7Zip Code of address of individual
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Postal Consent DateDate: YYYY/MM/DDDate individual provided consent to receive postal mail from nonprofit
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Address CityText255City of address of individual
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Address Line 1Home AddressText255Address of individual
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Address Line 2Text255Address of individual
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Address Postal CodeText255Postal Code of Individual
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Address StateText255Address of individual
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Messenger Opt-inMessenger Opt-inTrue/False5Designates whether the fundraiser opted-in to receive messages through Messenger
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Messenger Opt in DateDate: YYYY/MM/DD10Date individual provided consent to receive messages via Messenger from nonprofit
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Email Consent DateDate: YYYY/MM/DD10Date individual provided consent to receive emails from nonprofit
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Phone NumberPhoneText40Phone number of individual
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Phone Number Consent DateDate: YYYY/MM/DD10Date individual provided consent for phone contact
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SMS ConsentTrue/False5Consent to recieve SMS messeges
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SMS - Consent DateDate: YYYY/MM/DD10Date individual provided consent for SMS messeges
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GenderText6Gender of individual as provided by FB
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Unique Record IdentifierText20
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Messenger IdentifierNumeric19Unique identifier for Messenger ID provided by Facebook
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Birthday Date: YYYY/MM/DD10How would you like to contribute in the future?
- Monthly Giver
- Donate Birthday
- Share Story
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Focus AreaFocus AreaText4000Individuals connection to the nonprofit
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Mission StoryMission Story / Fundraiser StoryText4000Story of why individual raised money for nonprofit
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Mission Story Share ConsentTrue/FalseConsent to publically share Mission Story
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Mission Story Consent DateDate: YYYY/MM/DD10Date the individual provided consent to share story
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Dedication NameText100Who they are doing the fundraiser/challenge in memory of
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Retention ScoreRetention ScoreNumeric1Fundraiser response as to the likelihood of creating a future campaign (1-5 scale, 5 highest)
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Campaign IDCampaign IDNumeric19Unique ID assigned to campaign by Facebook. This is the primary key for the Fundraiser API
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Campaign URLCampaign URLHyperlink100Link to campaign on Facebook
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Campaign GoalGoalFloat15The goal amount the fundraiser set for the campaign
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Campaign Start DateStart DateDate: YYYY/MM/DD10Date the campaign started
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Campaign End DateEnd DateDate: YYYY/MM/DD10Date the campaign is ending / ended
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Event Identifier Text10Unique identifier for event
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Event SeriesSeriesTextName of event series. For example:
- 35 Mile Challenge
- 25 Burpee Challenge
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Fundraiser TitleText255Name of campaign designated by fundraiser
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Broken LinkBroken LinkTrue/FalseDesignates whether the Thank You message was able to be delivered
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Total DonationsDonationsNumeric10Total number of donations received via fundraiser
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Total RaisedRaisedFloat15Total revenue received via fundraiser
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Self DonateTrue/False5Identifies if they fundraiser made a donation to their own campaign
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Fundraiser GoalNumeric10The goal amount the fundraiser set for the campaign
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Fundraiser TypeFundraiser TypeText100
The type of fundraiser on Facebook. May be any of the following:- API Integrated Fundraiser- Birthday Fundraiser- Generic Fundraiser- Instagram Profile Donate Button- Instagram Stories Sticker- Page Donate Button- Post Donate Button
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Thank You Message 1Thank You Message 1True/FalseDesignates whether a personal thank you message was delivered on Facebook fundraiser wall
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Thank You Message 2Thank You Message 2True/FalseDesignates whether an additional personal thank you message was delivered on Facebook fundraiser wall
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Campaign GoalFloat15The goal amount the fundraiser set for the campaign
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Sum Total IncomeFloat255(Total Raised + Gift aid)
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US Based FundraiserTrue/False5Designates if the fundraiser was run within the united states
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P2P 7 Day Opt InTrue/False-The tag was used for the P2P Integrated product. -It's sent to P2P Integrated users who start fundraisers via NGO webpage, opt-in to messenger, and sign up for the "7-day Challenge" in messenger
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Event Series NameText255Name of event series. For example: - 35 Mile Challenge - 25 Burpee Challenge
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FB FeeFloat15Fee taken by Facebook to process transaction
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Charge Time PTCharge Time PTDateTime10The time and date of donation in Pacific Time.
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Net Payout Numeric255Amount paid to nonprofit
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Donation AmountDonationFloat15The amount donated in USD. Note that the donation amount is positive for donations and chargeback reversals and negative for refunds and chargebacks.
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Donation DateDateDate: YYYY/MM/DD 10Charge date of transaction
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Payment IDPayment IDNumeric19The transaction or payment ID (provided by Facebook)
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Retention ScoreNumeric1Fundraiser response as to the likelihood of creating a future campaign (1-5 scale, 5 highest)
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Payment Processor Designates who processed payment (typically Facebook or Blackbaud if using TeamRaiser integration)
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Charge Action Type (Chargeback)Text255The type of charge made:
C - Chargeback
D - Out of Window Chargebacks
J - Out of Window Chargeback Reversal
K - Chargeback Reversal
N - Decline
R - Refund
S - Normal Charge
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Matching DonationText3Donations in this field may come from matches by a fundraiser creator or matches by Facebook for birthday gifts but do not include Giving Tuesday matching.
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Sender CurrencyText5Currency the donation was made in.
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Payout CurrencyText5Currency the donation will be paid out in.
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Tax AmountFloat15Amount of tax withheld from donation
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Total Activity RecordedNumeric10Total count of activity recorded in messenger for challenges. Example:
- 110 (miles)
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Tax USD AmountFloat15Amount of tax in USD withheld from donation
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FB Giving SourceText255Source Name: The location on Facebook where the donation was made.
- donate_button_charity_page : Donations raised through clicking donate button on the charity's Facebook Page header.
- donate_button_charity_posts: Donations raised through a donate button added to a post on the charity's Facebook Page.
- donate_button_user_posts: Donations raised through a user adding the donate button to their own post.
- fundraisers: Donations raised from all other sources (example: fundraisers made by a user or a profile frame).
- ig_donation_sticker : Donations raised through a sticker on an Instagram Story.
- ig_profile_donate_button : Donations raised through donate buttons on an Instagram business profile.
- video_fundraiser: Donations raised from a user adding a donate button to their live video.
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Event Acquisition SourceText45Source of event registration:
- Group, Referral, Lead Forms
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Activity TypeText45Type of challenge activity. For example:
- Burpees
- Miles
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Attribution SourceAttribution SourceText50Designates if e-mail address came from Transaction Report or Donor Module
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Date of AcquisitionDate: YYYY/MM/DD10Date of acquisition for challenge sign up
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Event Location Text255Location of event
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Event TitleText255Name of individual events. For example:
- Chicagoland 35 Mile Challenge
- Detroit 25 Burpee Challenge
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Is FundraiserDesignates if someone registered for a challenge and is a fundraiser
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Is LeadDesignates if someone registered for a challenge
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Is Participant Designates if someone registered for a challenge and recorded an activity
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Activity RecordedTotal count of activity recorded in messenger for challenges. Example:
- 110 (miles)
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Survey Question 1Text4000Before this challenge, have you participated in an event, race or fundraising activity benefiting a nonprofit?
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Survey Question 2Text4000How does the virtual experience compare to the physical event?
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Survey Question 3Text4000Describe how the virtual experience compares to a physical event
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Survey Question 4Text30How likely are you to participate in the event next year?
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Survey Question 5Text30Please rate your experience with the Messenger companion app
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Survey Question 6Text4000What would you change?
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Survey Question 7Text4000We loved having you as a member of our Facebook Group. What would you like to get out of this community between events?
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Survey Question 8Text4000How would you like to contribute in the future?
- Monthly Giver
- Donate Birthday
- Share Story
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Gift Aid UK OnlyBinary (1/0)Designates if donation qualifies for Gift Aid in the UK
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Gift Aid - Donation CountryText255Designates country where donation was made to qualify for Gift Aid
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Gift Aid - Donor Email for Sending ReceiptText255Email provided by donor to qualify for Gift Aid
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Gift Aid - Donor Full NameText255Full name that donor provides to qualify for Gift Aid
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Gift Aid - Donor Physical Address CityText255Address that donor provides to qualify for Gift Aid
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Gift Aid - Donor Physical Address CountryText255Address that donor provides to qualify for Gift Aid
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Gift Aid - Donor Physical Address Line 1Text255Address that donor provides to qualify for Gift Aid
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Gift Aid - Donor Physical Address Line 2Text255Address that donor provides to qualify for Gift Aid
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Gift Aid - Donor Physical Address Postal CodeText255Address that donor provides to qualify for Gift Aid
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Gift Aid - Donor Physical Address StateText255Address that donor provides to qualify for Gift Aid