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The Official 'How much is Unity Fucking Me' Calculator
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Unity has posted some clarification (ish) with an example calculation here:
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https://unity.com/pricing-updates
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Their example calculator:
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If a game or app meets the minimum thresholds for eligibility, the Unity Runtime Fee will be calculated based on the applicable rate (depending on the number of installs, the country of installs, and the user’s Unity plan) multiplied by the number of eligible installs.
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For example, let’s look at a hypothetical game made by a team using Unity Pro with the following revenue and install numbers:
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Revenue from last 12 months - $2M USD
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Lifetime installs - 5M
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The Unity Runtime Fee will apply to this game, as it surpasses the $1M revenue and 1M lifetime install thresholds for Unity Pro. Let’s look at the game’s installs from the last month:
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Prior month installs (Standard fee countries) - 200K
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Prior month installs (Emerging market fee countries) - 100K
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The fee for install activity is $23.5K USD, calculated as follows:
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(100K x $0.15 (first tier for standard fee countries)) + (100K x $0.075 (second tier for standard fee countries)) =+ (100K x $0.01 (fee for emerging market countries)) = $23.5K USD
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Their example calculator looks like this:
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Installs in Month0-100k100k-500k500k-1Memerging market users?subtotal
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100,000$0.15$15,000
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100,000$0.08$7,500
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$0.03
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100,000$0.01$1,000
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$23,500
Runtime fee for the month
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Updated Calculator
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Installs in Month0-100k100k-500k500k-1M1M+emerging market users?subtotal
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0-100k100,000$0.15$15,000
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100k-500k400,000$0.08$30,000
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500k-1M500,000$0.03$15,000
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1M +500,000$0.02$10,000
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Emerging Market (?)
500,000$0.01$5,000
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Total Installs
2,000,000$75,000
Runtime fee for the month
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As per their FAQ "Standard fees apply to app installs in the US, AUS, Austria, Belgium, CA, Denmark, Finland, FR, Germany, Ireland, Japan, Netherlands, NZ, Norway, Sweden, Switzerland, South Korea, and the UK. Emerging market fees apply to app installs in all other countries."
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