Lead Scoring Sample
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ABCDEFGHIJKLMNOPQRSTUVWXY
1
PositiveNegativeNeutral012345678910Grand Total
2
Company Size3-10Active17329773684351393464310928431988
3
Special Name1-80Converted5824765587833933363485
4
Product Interation200Dead1808521621639213029551220930
5
Timeline3-11Nurture11614512763421523054715815481605
6
Paid Or Not300Grand Total474535128531005441859152415881745008
7
Product Interest300
8
Headquarters State200Cut of Threshold012345678910Grand Total
9
Percent of Conversions in Score Cohort
1.03%1.65%0.41%9.69%13.40%11.96%16.08%6.80%19.18%6.80%12.99%100.00%
10
Percent of Leads in Score Cohort5.90%13.30%27.10%17.20%23.40%5.60%5.30%1.60%0.20%0.30%0.10%100.00%
11
12
Cummulative % of Conversion1.03%2.68%3.09%12.78%26.19%38.14%54.23%61.03%80.21%87.01%100.00%100.00%
13
Cummulative % of Leads5.90%19.20%46.30%63.50%86.90%92.50%97.80%99.40%99.60%99.90%100.00%100.00%
14
15
Initial Data SetFeature Scoreboard
16
Copany Size Translation
Special name
Product Interaction
Total DialsTimelinePaid or NotLead StatusConversion
Product Interest
Headquarters StateSpecial Name Translation
Product Interaction Translation
Timeline Translation
Paid Or Not Translation
Product Interest Translation
Headquarters State Translation
Total Score
17
Over 500NoNo32 to 3 MonthsUnknownActiveSoftwareMO0010326
18
Over 500NoNo02 to 3 MonthsOrganicActiveHow ToMI0013004
19
Over 500UnknownNo02 to 3 MonthsPaidActiveHow ToMI-8010000
20
Over 500NoNo02 to 3 MonthsUnknownActiveHow ToMO0010023
21
Not EnteredNoNo02 to 3 MonthsPaidActiveSoftwareNY0010304
22
Not EnteredNoNo22 to 3 MonthsPaidActiveSoftwarePA0010304
23
Not EnteredNoNo02 to 3 MonthsPaidActiveSoftwareTX0010304
24
Not EnteredNoNo22 to 3 MonthsUnknownActiveSoftwareNC0010304
25
Not EnteredNoNo02 to 3 MonthsUnknownActiveSoftwareNC0010304
26
Not EnteredNoNo02 to 3 MonthsUnknownActiveSoftwareNC0010304
27
Not EnteredNoNo22 to 3 MonthsUnknownActiveSoftwareNY0010304
28
Not EnteredNoNo42 to 3 MonthsUnknownActiveSoftwareTX0010304
29
Not EnteredNoNo12 to 3 MonthsUnknownActiveSoftwareTX0010304
30
Not EnteredNoNo02 to 3 MonthsUnknownActiveSoftwareWV0010304
31
Not EnteredNoNo02 to 3 MonthsUnknownActiveHow ToNC0010001
32
Not EnteredNoNo02 to 3 MonthsUnknownActiveHow ToNY0010001
33
Not EnteredNoNo02 to 3 MonthsUnknownActiveHow ToWV0010001
34
Not EnteredNoNo02 to 3 MonthsUnknownActiveHow ToWV0010001
35
Not EnteredNoNo02 to 3 MonthsPaidActiveConsultationPA0010001
36
Not EnteredNoNo02 to 3 MonthsUnknownActiveConsultationNC0010001
37
Not EnteredNoNo02 to 3 MonthsUnknownActiveConsultationNV0010001
38
Not EnteredNoNo02 to 3 MonthsUnknownActiveConsultationNY0010001
39
Not EnteredNoNo12 to 3 MonthsUnknownActiveConsultationPA0010001
40
Not EnteredNoNo02 to 3 MonthsUnknownActiveConsultationPA0010001
41
Not EnteredNoNo12 to 3 MonthsUnknownActiveConsultationPA0010001
42
Not EnteredNoNo02 to 3 MonthsUnknownActiveConsultationTN0010001
43
Not EnteredNoNo32 to 3 MonthsUnknownActiveConsultationTX0010001
44
51 to 149NoNo02 to 3 MonthsUnknownActiveSoftwareIL0010326
45
51 to 149UnknownNo02 to 3 MonthsUnknownActiveConsultationFL-8010020
46
49 and BelowNoNo02 to 3 MonthsOrganicActiveSoftwareCA0013307
47
49 and BelowNoNo02 to 3 MonthsOrganicActiveSoftwareCA0013307
48
49 and BelowNoNo32 to 3 MonthsOrganicActiveSoftwareFL0013329
49
49 and BelowNoNo12 to 3 MonthsPaidActiveSoftwareCA0010304
50
49 and BelowUnknownNo02 to 3 MonthsUnknownActiveSoftwareCA-8010300
51
49 and BelowUnknownNo02 to 3 MonthsUnknownActiveSoftwareCA-8010300
52
49 and BelowUnknownNo02 to 3 MonthsUnknownActiveSoftwareCA-8010300
53
49 and BelowNoNo02 to 3 MonthsUnknownActiveSoftwareCA0010304
54
49 and BelowNoNo02 to 3 MonthsUnknownActiveSoftwareCA0010304
55
49 and BelowNoNo02 to 3 MonthsUnknownActiveSoftwareCA0010304
56
49 and BelowNoNo42 to 3 MonthsUnknownActiveSoftwareFL0010326
57
49 and BelowUnknownNo02 to 3 MonthsOrganicActiveHow ToCA-8013000
58
49 and BelowNoNo12 to 3 MonthsOrganicActiveHow ToCA0013004
59
49 and BelowUnknownNo02 to 3 MonthsUnknownActiveHow ToCA-8010000
60
49 and BelowUnknownNo02 to 3 MonthsUnknownActiveHow ToCA-8010000
61
49 and BelowUnknownNo02 to 3 MonthsUnknownActiveHow ToCA-8010000
62
49 and BelowUnknownNo02 to 3 MonthsUnknownActiveHow ToCA-8010000
63
49 and BelowUnknownNo02 to 3 MonthsUnknownActiveHow ToCA-8010000
64
49 and BelowNoNo02 to 3 MonthsUnknownActiveHow ToCA0010001
65
49 and BelowNoNo02 to 3 MonthsUnknownActiveHow ToCA0010001
66
49 and BelowNoNo02 to 3 MonthsUnknownActiveHow ToFL0010023
67
25 to 49NoNo02 to 3 MonthsOrganicActiveSoftwareOH0013307
68
25 to 49UnknownNo22 to 3 MonthsPaidActiveSoftwareOH-8010300
69
25 to 49NoNo02 to 3 MonthsPaidActiveSoftwareAZ0010326
70
25 to 49NoNo02 to 3 MonthsPaidActiveSoftwareGA0010304
71
25 to 49NoNo02 to 3 MonthsPaidActiveSoftwareSC0010304
72
25 to 49NoNo02 to 3 MonthsPaidActiveSoftwareOR0010326
73
25 to 49NoNo02 to 3 MonthsPaidActiveSoftwareMD0010326
74
25 to 49UnknownNo02 to 3 MonthsUnknownActiveSoftwareAZ-8010320
75
25 to 49UnknownNo02 to 3 MonthsUnknownActiveSoftwareGA-8010300
76
25 to 49NoNo02 to 3 MonthsUnknownActiveSoftwareAZ0010326
77
25 to 49NoNo02 to 3 MonthsUnknownActiveSoftwareGA0010304
78
25 to 49NoNo02 to 3 MonthsUnknownActiveSoftwareGA0010304
79
25 to 49NoNo12 to 3 MonthsUnknownActiveSoftwareOH0010304
80
25 to 49NoNo02 to 3 MonthsUnknownActiveSoftwareSC0010304
81
25 to 49NoNo12 to 3 MonthsUnknownActiveSoftwareVA0010304
82
25 to 49NoYes32 to 3 MonthsUnknownActiveSoftwareOH0210306
83
25 to 49NoNo02 to 3 MonthsUnknownActiveSoftwareOR0010326
84
25 to 49NoNo32 to 3 MonthsUnknownActiveSoftwareWA0010304
85
25 to 49NoYes22 to 3 MonthsUnknownActiveSoftwareWA0210306
86
25 to 49NoNo02 to 3 MonthsOrganicActiveHow ToGA0013004
87
25 to 49UnknownNo02 to 3 MonthsUnknownActiveHow ToWA-8010000
88
25 to 49NoNo02 to 3 MonthsUnknownActiveHow ToAZ0010023
89
25 to 49NoNo02 to 3 MonthsUnknownActiveHow ToGA0010001
90
25 to 49NoNo02 to 3 MonthsUnknownActiveHow ToGA0010001
91
25 to 49NoNo02 to 3 MonthsUnknownActiveHow ToGA0010001
92
25 to 49NoNo02 to 3 MonthsUnknownActiveHow ToGA0010001
93
25 to 49NoNo02 to 3 MonthsUnknownActiveHow ToMD0010023
94
25 to 49NoNo02 to 3 MonthsUnknownActiveHow ToMI0010001
95
25 to 49NoYes22 to 3 MonthsPaidActiveConsultationVA0210003
96
25 to 49NoNo02 to 3 MonthsPaidActiveConsultationMD0010023
97
25 to 49UnknownNo02 to 3 MonthsUnknownActiveConsultationOR-8010020
98
25 to 49NoNo02 to 3 MonthsUnknownActiveConsultationVA0010001
99
25 to 49NoNo02 to 3 MonthsUnknownActiveConsultationVA0010001
100
150 to 249UnknownNo02 to 3 MonthsPaidActiveSoftwareFL-8010320
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