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[Community Race Name]
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Quick & Dirty Model Courtesy of Run The Day
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AssumptionsSummary Dollars Raised
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Low Turnout
Expected Turnout
Great Turnout
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Revenue
100 Participants
1500 Participants
3000 Participants
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ParticipantsParticipant Revenue $ 4,000 $ 60,000 $ 120,000
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Avg. Price per Participant $ 40 Sponsor Revenue 40,000 40,000 40,000
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Revenue $ 44,000 $ 100,000 $ 160,000
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Low Number of Participants 100
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Expected Number of Participants 1,500 Expenses
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Great Number of Participants 3,000 Variable Cost $ 2,400 $ 36,000 $ 72,000
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Fixed Cost 12,500 12,500 12,500
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SponsorsTotal Cost $ 14,900 $ 48,500 $ 84,500
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Title Sponsor Price $ 25,000
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Number of Sponsors (Excluding Title) 10 Dollars Raised $ 29,100 $ 51,500 $ 75,500
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Avg. Price for Sponsorship (Excluding Title)
 $ 1,500 Margin66.1% 51.5% 47.2%
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Cost
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Fixed Cost
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Staffing + Personnel $ 3,500
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Permit, Venue Setup & Security 1,500
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Equipment (toilets, signs, tents, arch, etc.)
 3,000
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Amenities (DJ, Photographer, etc.) 2,500
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Buffer 2,000
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Total Fixed Cost $ 12,500
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Variable Cost
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Food and Beverage $ 3
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Marketing 6
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Runner Shirts + Medal 12
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Timing Team + Bibs 3
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Total Variable Cost $ 24
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