D10 District-market-analysis-plan 2023-2024.xlsx

	A	B	C	D	E
1	Role	Description	Name	Phone	Email
2	CGD	As the club growth director, you are responsible for all aspects of marketing, club-building, and member- and club-retention efforts within the District. This includes defining an overall marketing strategy for the District, developing outreach and retention efforts with existing community and corporate clubs, and penetrating new markets. Additionally, the club growth director supports challenged clubs and helps them to become Distinguished.
3	Club Extension Chair*	Oversees the objectives for the club extension and club sponsor committees. These two committees are essential in assisting the club growth director through maintaining quality leads and providing guidance over the club sponsor program to ensure that prospective clubs are chartered successfully. In addition to providing sponsors for prospective clubs, the club sponsor committee arranges club sponsor credit opportunities for members who seek it.
4	Club Extension Committee	This committee is responsible for one of the most important aspects of the District’s marketing strategy—qualifying, managing and tracking leads.
5	Club Sponsor Committee	This committee recruits, trains and tracks sponsors for all clubs that charter or are in the midst of the chartering process.
6	Club Quality Chair	The club quality chair focuses on establishing a club mentor committee to provide this service through the club mentor program. Club mentors are the advisors and tutors for new clubs and have a great effect on the degree to which a new club succeeds. In addition to providing mentors to the club, the committee arranges club mentor credit opportunities for members who seek it.
7	Club Mentor Committee	This committee recruits, trains and tracks mentors for all clubs that charter or are in the midst of the chartering process.
8	Club Retention Chair	The club retention chair heads the club coach committee which assists with the club coach program. The committee helps club coaches develop action plans to aid their assigned clubs. In addition to providing coaches for qualified clubs, the club coach committee arranges club coach credit opportunities for members who seek it. The club retention chair also assists with promoting membership building programs designed by Toastmasters International (Smedley Award, Talk Up Toastmasters and Beat the Clock), and additional programs designed by the District.
9	Club Coach Committee	This committee recruits and trains coaches for all clubs that qualify for the program. The committee also reviews its clubs to see which ones are in need of a club coach.
10	Club New Source Research Chair	The club new source research chair works closely with the club growth director to develop the District’s marketing plan, which is a series of steps to help the District grow healthy new clubs. In addition to assisting with the marketing plan, the club new source research chair generates new club leads at the District level.
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