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Prediction model template
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by Adapty Growth team
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Subscription TypeLTV 4Y Per subscriptionPricePricing distributionSubscription RetentionREVENUE
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1 month3 months6 months1 year2 years3 years4 years7 days1 month3 months6 months1 year2 years3 years4 years
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Annual$104.39$89.9925.00%0.10.130.150.16$98,819$104,528$113,093$118,802$136,238$144,752$149,952$150,982
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Quarterly$56.79$39.9935.00%0.150.20.350.40.450.42
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Monthly$65.97$19.9935.00%0.40.711.62.02.22.3ARPPU
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Lifetime$99.00$99.005.00%7 days1 month3 months6 months1 year2 years3 years4 years
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100.00%$2.47$2.61$2.83$2.97$3.41$3.62$3.75$3.77
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ARPU$41.17$43.55$47.12$49.50$56.77$60.31$62.48$62.91
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ROAS
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Info7 days1 month3 months6 months1 year2 years3 years4 years
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Amount of Installs40,00082.35%87.11%94.24%99.00%113.53%120.63%124.96%125.82%
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Paywall type89+39+19+99
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CR to Purchase6.00%LTV
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Install price3.00$7 days1 month3 months6 months1 year2 years3 years4 years
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Customer Acquisition Cost (CAC)$50.00$41.2$43.6$47.1$49.5$56.8$60.3$62.5$62.9
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Apple fee15%
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