Going to the Zoo

	A	B	D	E	F	G	I	J	K	M
1		Going to the Zoo	Customer Segment: Over excited dad 🏋️‍♀️

2	Frontstage	Phases	Before				During			After
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4		Customer Activities	Buy tickets 🎟	Drive to the Zoo 🚗		Park the car	Validate ticket	...	Feed the Zebra	Share a photo on social media
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8		Customer Needs	Confirmation that everything was processed	Building excitement 🎉	Peace of mind about being on time	Clear navigation
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10		Customer Emotions
11		😄
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13		😐
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15		😠
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17	Backstage
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