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GET STARTED WITH
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Revenue Reality Guide
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This checklist helps you understand what's really happening with your trade partners
and build the right campaigns for each stage of their journey.

© [2025-2026] Pangolin Marketing. All Rights Reserved.
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How does this Checklist work:
This checklist lets you test whether your current programme is truly revenue-ready, without relying on gut feel or vanity metrics.
What does it measure:
Can partners actually use it in the field (low battery, weak networks, low literacy)?
Do they get immediate value and reason to return?
Are they emotionally connected or just collecting points?
Is the programme designed with dealers, distributors, and reality in mind?
Can you prove that engaged partners deliver higher revenue?
How to score:
Print or open the checklist below.
Go through each statement one by one.
Mark Yes only if it is genuinely true for 70-80 percent of your partners. Use real data, not memory.
Count your total Yes answers.
Check your score at the bottom to understand what needs to change.
How to interpret the score:
18-22 Yes – Programme is strong and revenue-ready. Focus on scaling.
12-17 Yes – Programme has working parts but leaks in key areas. Fix the "No" items before spending more.
0-11 Yes – Programme feels like a points scheme, not loyalty. Redesign before expecting ROI.
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