Follow Up Systems

	A	B	C	D	E
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2	Lead Costs	£ 15.00	per on FB Lead
3	Lead Cost	Conversion Rate (%)	Product £	Downsell £	Downsell (%)
4	£ 15.00	10%	£ 900.00	£ 197.00	10%
5		Leads	Sales	Abandoned	Downsell
6	Jan	27	2.7	24.3	2.43
7	Feb	40	4	36	3.6
8	Mar	45	4.5	40.5	4.05
9	Apr	45	4.5	40.5	4.05
10	May	100	10	90	9
11	Jun	60	6	54	5.4
12	Jul	100	10	90	9
13	Aug	100	10	90	9
14	Sep	100	10	90	9
15	Oct	100	10	90	9
16	Nov	100	10	90	9
17	Dec	100	10	90	9
18	Total	917	91.7	825.3	82.53
19	Lead Cost	£ (13,755.00)
20	Total Sales		£ 82,530.00	£ 16,258.41	£ 98,788.41
21	Lead Cost Adjusted		£ 2.73	per on FB lead	£ (13,755.00)
22				Total	£ 85,033.41
23				Additional Profit	16.46%
24				Customers Primary	91.7
25				Customers Downsell	82.53
26				Total Customers	174.23
27				Percentage Gain	90.00%
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