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MVP Experiment CanvasProject Name:Made by:START:
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Mi MascotaJeff OrrEND:
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4. Customer Engagement ❤️7. Scenario / Workflow 🔄10. Results 🏁
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Capture user emails and send a survey.User downloads the app, signs up using their email, browses pet food items, selects what they want delivered, enters their address, pays for their order, and it gets delivered.What are the qualitative and / or quantitative results of your experiment?
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1. Your Customer Segment 👤2. Value Proposition 🎁
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Pet owners in Latin America. To start, we'll focus on pet owners in Mexico City.My company, Mi Mascota,
is developing a food delivery app for pets
to help pet owners in Mexico City
order food for their pets.		11. Learnings & Insights 🔑
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What are your key learnings? What are your key surprises?

Did you get enough results?

What do they tell you about your Riskiest Assumption(s)?
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8. Metrics 📈
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3. Channel(s) 🚚Total Order Volume ($ USD)
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Facebook Ads
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5. Riskiest Assumption(s) 💣6. Experiment Format ⚗️9. Success Criteria 🏆12. Next steps 🚦
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That people care enough about the problem to use Mi Mascota to order their pet's food.Build an app in Adalo that lets people find and order pet food supplies.$500 USD in order volume within the first month.What do the results tell you to do next? Are you going to Pivot, Pursue, or Stop?
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This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.Learn more and download the canvas at themvpcanvas.comMade by Bram Kanstein (twitter.com/bramk)
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