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2 | Chosen Topic: The Ideal Experience of Thrift Shopping | Vintage Vortax Savannah | Visited between 2:30 PM - 3:50 PM on Sunday, Jan 14th, 2024 | |||||||||||||||||||||||||
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5 | Observations | Remarks/Notes/Personal Insights | Code | |||||||||||||||||||||||
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7 | A tall young woman wearing brown boots, blue jeans, and a blue jacket, entered the store and quickly went left to see women's clothes. | The person appeared familiar with the store layout and had a serious expression on her face. However, she smiled when interacting with the cashier. Before using the fitting room she read the note written on the curtains of the room and asked the cashier if she could use the fitting room. | #youngwoman, #brownboots #coat #bangles #bluejeans #coat | |||||||||||||||||||||||
8 | After selecting a winter coat, she asked the cashier to use the fitting room, she spent 2-3 minutes in the fitting room. The coat did not fit and hand it over to the cashier. There was no allocated space to drop the items if it does not fit. | #wintercoat #fittingroom #coat #space | ||||||||||||||||||||||||
9 | She spent around 5-10 minutes looking at jewelry and selecting bangles- the bangle price was $2. Then she moved to the checkout counter, made payments, and left. | #bangles #payment #counter | ||||||||||||||||||||||||
10 | A young woman wearing a white dress is working at reception, answering phone calls, greeting visitors, handing checkout, arranging store, and helping in-store customer queries. | She was lively, and energetic and was paying attention to the details of the store. | #cashier #whitedress #greeting #checkout #phonecalls | |||||||||||||||||||||||
11 | She does not have a chair to sit on or any other seating arrangement. | She rarely smiled and looked busy. | #chair #cashier #seat | |||||||||||||||||||||||
12 | A young couple arrived, the girl wearing polka-dot pants, and the man was wearing a blue jacket. They glanced quickly to the entrance area went straight to the toy cart cart and spent 10-15 minutes exploring it. | #youngcouple #polkapants #dance #giggle #music #friends #bluejacket #earrings #toys | ||||||||||||||||||||||||
13 | Then went to the sale section and started groving on the music. They were checking everything and spent 5-10 minutes in jewelry, looking for earrings. | #music #dance #earrings #groving | ||||||||||||||||||||||||
14 | They giggled, sang, danced, talked about some friends, and left. They did not buy anything. | They looked happy with the store exploration. | #giggle #dance #friends #sang | |||||||||||||||||||||||
15 | An elderly woman, the store owner came out and bought some black jeans with her, instructed the cashier where to hang them, and went back to her space. | I was able to hear her arranging stuff in her area which was divided by curtains. | #elderlywomen #owner #blackjeans #cashier | |||||||||||||||||||||||
16 | Two young women wearing a white shirt and a white top arrived and headed to the women's top and dress section near the entrance. | #two #young women #whiteshirt #whitetop | ||||||||||||||||||||||||
17 | One of them selected a top and the other went to the sale section, she was checking winter clothes. The other woman called her into the fitting room and both spent 5-8 minutes discussing the fitting and look of the top. They were exploring stuff on the counter near the cashier while making payment. | Seem happy with their purchase | #winterclothes #sale #fittingroom #top | |||||||||||||||||||||||
18 | A middle-aged man wearing a grey hat arrived, he headed to the women's dress section, spent around 4-5 minutes looking at clothes, and then went to the cart filled with toys. | He seemed to be struggling while exploring the cart, he had to keep moving around the cart and he had a hard time selecting the toys, maybe because the cart was not arranged and everything was mixed up. | #middleage #man #grey #toy #cart | |||||||||||||||||||||||
19 | He spent around 20 minutes selecting toys, selecting them, putting them back, sorting the cart with his hand, searching for toys, and then changing his standing position to the other side of the cart. He selected 3-4 toys and went directly to the payment section. | #toy #cart #searching | ||||||||||||||||||||||||
20 | He struggled to find the toys in the cart but looked happy with his selection. | #toy #cart | ||||||||||||||||||||||||
21 | The store had loud rock music playing, they had mirrors, women purses, hats, old-style/vintage lighting, and a briefcase hanging from the ceiling. | Some clanking sound of arranging stuff, and a bell sound when the entry door opens and closes. the clatter of cloth hangers and jewelry. | #music #rock #mirrors #hats #light #briefcase | |||||||||||||||||||||||
22 | It has a misty smell, and sometimes it smells like old wood. | #smell #wood #misty | ||||||||||||||||||||||||
23 | Four youngsters - three girls, one boy - entired the store. The girls checked out jewelry and toys, while the boy went to the sale section. | The boy was constantly checking the price tags, seems price was a deciding factor for him. | #jewelry #toys #sale #boy | |||||||||||||||||||||||
24 | They found a 911 pin and talked about history, then spent 20 minutes in the toy section. | #history #talking | ||||||||||||||||||||||||
25 | The four youngsters spent 5-10 minutes in the end section of the store exploring old maps, vintage photos, and scarves. They talked about history related to the vintage images. This section costs between $1-2. | They had a deep discussion and interesting discussion. | #vintage #maps #photo #scarve | |||||||||||||||||||||||
26 | They left without buying anything and while leaving they were discussing a movie-related costume they saw in the store. | #movie #costume | ||||||||||||||||||||||||
27 | A young woman walked in peeked around, sighed, and said wow it's so big. She spent 10 minutes looking into each section and purchased jewelry. | She seemed to be amazed by the store size. | #jewelry #young #woman | |||||||||||||||||||||||
28 | The store owner came while holding the cup and looked around the store and arranged the setting of jewelry. | #owner #jewelry | ||||||||||||||||||||||||
29 | The store does not have a clearly divided section for each item and the racks were not labeled with name. | Some items were kept so high that a short person may not reach them. | #rack #name #label | |||||||||||||||||||||||
30 | It has only a small section for men's clothing and it does not have any specific label written on it. | #men #clothing #label | ||||||||||||||||||||||||
31 | The store has warm lights and a vintage look and feel. | 8-12 vintage lights style hanging from the ceiling. | #light #vintage #warm | |||||||||||||||||||||||
32 | A middle-aged man was struggling to explore the things in the lower section. | It seems like he is experiencing some issues with his knee. | #middle #age #man #struggle | |||||||||||||||||||||||
33 | It has a mixture of solo and group customers. | No one came with children. | #solo #group #customers | |||||||||||||||||||||||
34 | Customers were spending between $5 and $10 at the store. | #customer #spending | ||||||||||||||||||||||||
35 | The store's fitting room is decorated with flower-patterned curtains, adding to the vintage ambiance. | #fittingroom #curtains #flower | ||||||||||||||||||||||||
36 | There was no cart available, so people had to carry their items by hand. | #cart #items | ||||||||||||||||||||||||
37 | Many individuals were found spending a significant amount of time in the jewelry section. | The Jwelery section is the area where spend more time and the end section is the area where we spend most time. | #time #jewelry | |||||||||||||||||||||||
38 | While waiting at the payment counter, some customers made additional purchases from nearby items. | They had variety of pins, and stickers, on the payment counter. | #payment #counter #additional | |||||||||||||||||||||||
39 | The store owner was a friendly lady and was greeting customers with a smile. | #greeting #smile #owner | ||||||||||||||||||||||||
40 | People were singing and dancing to the music of the store. | A fun place where everyone can look around. | #sing #dance | |||||||||||||||||||||||
41 | They had a variety of jewelry like bangles, rings, earrings, necklaces, under $ 1-2. | #bangles #jewelry #rings | ||||||||||||||||||||||||
42 | It has a separate section for expensive jewelry and accessories. | Expensive jewelry and accessories have brighter lights. | #expensive #jewelry #rings #necklace | |||||||||||||||||||||||
43 | Boots were the least explored items among customers. | They had hats on the wall but it seemed it was only for decoration purposes. | #boots # customers | |||||||||||||||||||||||
44 | The sale section has women's dresses and winter clothes, it does not have men's clothes. | The store was located in the main roadside area, and was easily accessible. However, the limited space might not be suitable for someone with disabilities. | #sale #winter #clothes | |||||||||||||||||||||||
45 | It has one vintage chair in the front side of the store and two chair and a pink couch in the end section. | customers were not using the chair and couch and seem like it was for decoration purposes. | #chair #vintage #couch | |||||||||||||||||||||||
46 | It has mini cart in the end section filled with hankerchives. | interesting way to display items. | #mini #cart #end #section | |||||||||||||||||||||||
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