2018-19 Communications COMP
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BCDE
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Purpose and Work Streams 2018-19
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Communications
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Purpose
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PurposeRole
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The Communications Department serves as the "voice" of the district and facilitates open communication between the district and our community, staff and families to keep all parties informed. We showcase student achievement through district media and publications and support the work of other departments and schools by distributing our staff resources and knowledge to better facilitate their work.Department Manager
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Liz Merfeld
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Data Point Person
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Taryn Johnson
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Major Work Streams
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TitleDescriptionLead
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Produce mediaCreate video, audio, web-based and print media in line with department COMP and with project requests approved by Communications Coordinator.Amy Knight
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Support Board of Education CommunicationsLive stream and archive Board meetings on the web, write President's Announcements, resolutions, media udpates and maintain a Board community events calendar.Mike Wetzel
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Provide excellent customer service to the publicStaff front desk in public information office welcoming families to the building, answering the district phone line and communicating with callers in English and Spanish; answer main district email address. Ryan Budziszewski
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Provide consistent communication to familiesProduce bi-weekly family newsletter Hywania Thompson
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Share engaging social media content.Marla Peterson
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Keep staff informed of important happenings around the districtProduce daily staff eNews, weekly Principals' Bulletin and bi-weekly staff newsletter.Marla Peterson
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Manage department projects
Decide what projects to take on, prioritize them, and track their completion.
Liz Merfeld
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Track projects and their completionTaryn Johnson
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Provide support and training to schoolsTrain and support schools with all their communications including, but not limited to, the school website, newsletter, SchoolMessenger, calendar and printed materials.Taryn Johnson / Marla Peterson / Hywania Thompson
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Support Community Schools
Communicate with families about the existing community schools and the addition of two more and attend monthly CS meetings.Marla Peterson
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Support Report Cards project
Produce materials related to the new elementary report card, communicate updates to families, maintain web presence.Taryn Johnson
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Support Transitions projectAssist middle schools with communicating to families around the transition from 5th to 6th grade. Work with transitions team to develop plan for other key transitions.Taryn Johnson
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Support Early College Stem AcademyProduce materials related to Early College Stem Academy, communicate with families, encourage students to apply.Hywania Thompson
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Support Advanced LearningAssist in production of updated Advanced Learning Plan and communicate with stakeholders about changes.Hywania Thompson
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Support Immigration communicationCoordinate the production of materials – print pieces, web, videos, etc. – to communicate with families and staff about immigrant and undocumented students' rights and staff responsibilities.Ryan Budziszewski
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Support Behavior Education Plan communicationContinue to report to stakeholders about the Behavior Education Plan and its impact in our schools.Hywania Thompson
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Assist with and manage crisis communicationAssist the superintendent, chief of staff and chiefs of schools with crisis communication, as situations arise.Liz Merfeld
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Support Human Resources in building a Thriving WorkforceWork with HR to produce recruitment materials to attract, retain, and develop a thriving, diverse workforce. Amy Knight
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Technology Plan Serve on monthly Technology Plan steering and/or work group and create and edit communications that come out of those meetings. Liz Merfeld
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Support Departments in their SchoolMessenger communicationsEdit submitted emails, letters and robocalls for consistent quality and brand voice, send on behalf of other departmentsLiz Merfeld
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Edit and enhance presenters' PPTs for board presentationsHelp people with their board presentations Amy Knight
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