ABCDEFGHIJKLMNOPQRSTUVWXYZ
1
ItemValuesUse
2
ACV$50,000← KEY INPUT
3
Customer Acquisition Cost %75%← KEY INPUT
4
CAC $$37,500OUTPUT
5
% of CAC used for Demand Generation66%← KEY INPUT
6
CAC $ used for Demand Generation$24,750OUTPUT
7
Customer Volume1← INPUT
8
Close Rate 25%← INPUT
9
Opp Volume Required4.00OUTPUT
10
SQL to Opp Rate 33%← INPUT
11
SQL Volume Required12OUTPUT
12
SAL to SQL Conversion Rate 90%← INPUT
13
Cost per SAL (discovery call) $1,837.69✮ KEY OUTPUT
14
Required SAL volume to close 1 customer13✮ KEY OUTPUT
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
49
50
51
52
53
54
55
56
57
58
59
60
61
62
63
64
65
66
67
68
69
70
71
72
73
74
75
76
77
78
79
80
81
82
83
84
85
86
87
88
89
90
91
92
93
94
95
96
97
98
99
100