Social Media Marketing Proposal
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Social Media Marketing Proposal6/3/2020
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Color
WBS Number
Task name / Title
Assigned to
Planned start date
Planned end date
Deadline
Progress (%)
Duration (hours)
Estimated hours
Time log (minutes)
StatusPriority
Task description
Cost
Actual cost
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Total estimate6/4/202012/17/2020015680000
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Total estimate12/9/20216/23/2022015680000
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1ANALYSIS AND STRATEGY6/4/20206/12/20200720000
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1ANALYSIS AND STRATEGY12/9/202112/16/20210560000
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1.1COMPANY DEFINED6/4/20206/5/20200800OpenMedium00
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1.1COMPANY DEFINED12/9/202112/10/20210800OpenMedium00
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1.2YOUR MISSION6/5/20206/5/20200800OpenMedium00
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1.2YOUR MISSION12/10/202112/11/20210800OpenMedium00
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1.3YOUR VISION6/6/20206/6/20200800OpenMedium00
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1.3YOUR VISION12/11/202112/11/20210800OpenMedium00
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1.4TARGET AUDIENCE6/9/20206/9/20200800OpenMedium00
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1.4TARGET AUDIENCE12/14/202112/14/20210100OpenMedium00
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1.5YOUR MESSAGE6/10/20206/10/20200800OpenMedium00
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1.5YOUR MESSAGE12/14/202112/14/20210100OpenMedium00
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1.6STRENGTHS DEFINED6/11/20206/11/20200800OpenMedium00
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1.6STRENGTHS DEFINED12/14/202112/15/20210800OpenMedium00
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1.7WEAKNESSES DEFINED6/12/20206/12/20200800OpenMedium00
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1.7WEAKNESSES DEFINED12/15/202112/16/20210800OpenMedium00
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2SOCIAL MEDIA MARKETING (BUDGET)6/12/20206/23/20200960000
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2SOCIAL MEDIA MARKETING (BUDGET)12/17/202112/28/20210890000
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2.1HUMAN RESOURCES - COST6/12/20206/13/20200800OpenMedium00
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2.1HUMAN RESOURCES - COST12/17/202112/18/20210800OpenMedium00
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2.2ADVERTISING6/13/20206/14/20200800OpenMedium00
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2.2ADVERTISING12/18/202112/18/20210800OpenMedium00
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2.3PROMOTIONS6/14/20206/16/202002400OpenMedium00
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2.3PROMOTIONS12/21/202112/21/20210100OpenMedium00
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2.4AGENCY FEES / RETAINER6/15/20206/16/202001600OpenMedium00
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2.4AGENCY FEES / RETAINER12/21/202112/21/20210100OpenMedium00
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2.5CONTENT CREATION6/17/20206/18/20200800OpenMedium00
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2.5HARDWARE12/21/202112/22/20210800OpenMedium00
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2.6CONTENT MANAGEMENT6/18/20206/19/20200800OpenMedium00
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2.6CONTENT CREATION12/22/202112/23/20210800OpenMedium00
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2.7LICENSED CONTENT6/19/20206/20/20200800OpenMedium00
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2.7CONTENT MANAGEMENT12/23/202112/24/20210800OpenMedium00
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2.8SOFTWARE LICENSES6/20/20206/21/20200800OpenMedium00
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2.8LICENSED CONTENT12/24/202112/25/20210800OpenMedium00
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2.9GRAPHIC DESIGN6/21/20206/23/202002400OpenMedium00
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2.9SOFTWARE LICENSES12/25/202112/25/20210800OpenMedium00
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2.10VIDEO PRODUCTION6/22/20206/23/202001600OpenMedium00
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2.10GRAPHIC DESIGN12/28/202112/28/20210100OpenMedium00
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2.11VIDEO PRODUCTION12/28/202112/28/20210100OpenMedium00
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3COMPETITIVE ANALYSIS6/24/20206/30/20200560000
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3COMPETITIVE ANALYSIS12/29/20211/4/20220490000
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3.1YOUR COMPANY'S COMPETITIVE EDGE6/24/20206/25/20200800OpenMedium00
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3.1YOUR COMPANY'S COMPETITIVE EDGE12/29/202112/30/20210800OpenMedium00
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3.2COMPETITION DEFINED6/25/20206/26/20200800OpenMedium00
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3.2COMPETITION DEFINED12/30/202112/31/20210800OpenMedium00
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3.3COMPETITION STRENGTHS6/26/20206/27/20200800OpenMedium00
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3.3COMPETITION STRENGTHS12/31/20211/1/20220800OpenMedium00
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3.4WHAT YOUR COMPANY CAN DO DIFFERENTLY6/27/20206/28/20200800OpenMedium00
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3.4WHAT YOUR COMPANY CAN DO DIFFERENTLY1/1/20221/1/20220800OpenMedium00
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3.5POTENTIAL ROADBLOCKS6/28/20206/30/202002400OpenMedium00
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3.5POTENTIAL ROADBLOCKS1/4/20221/4/20220100OpenMedium00
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3.6BENEFITS6/29/20206/30/202001600OpenMedium00
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3.6BENEFITS1/4/20221/4/20220100OpenMedium00
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4PLAN BUILDING7/1/20207/8/20200560000
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4PLAN BUILDING1/5/20221/12/20220560000
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4.1JOURNALISTS7/1/20207/2/20200800OpenMedium00
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4.1JOURNALISTS1/5/20221/6/20220800OpenMedium00
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4.2BLOGGERS7/2/20207/3/20200800OpenMedium00
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4.2BLOGGERS1/6/20221/7/20220800OpenMedium00
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4.3SOCIAL MEDIA INFLUENCERS7/3/20207/4/20200800OpenMedium00
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4.3SOCIAL MEDIA INFLUENCERS1/7/20221/8/20220800OpenMedium00
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4.4SOCIAL MEDIA INTERACTORS7/4/20207/5/20200800OpenMedium00
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4.4SOCIAL MEDIA INTERACTORS1/8/20221/8/20220800OpenMedium00
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4.5PEERS AND PARTNERS7/5/20207/7/202002400OpenMedium00
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4.5PEERS AND PARTNERS1/11/20221/11/20220100OpenMedium00
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4.6CROSS PROMOTIONS7/6/20207/7/202001600OpenMedium00
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4.6CROSS PROMOTIONS1/11/20221/11/20220100OpenMedium00
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4.7OTHER7/7/20207/8/20200800OpenMedium00
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4.7OTHER1/11/20221/12/20220800OpenMedium00
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5SOCIAL MEDIA AUDIT7/11/202012/17/2020012720000
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5SOCIAL MEDIA AUDIT1/15/20226/23/2022012720000
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5.1FACEBOOK7/11/20207/26/202001200000
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5.1FACEBOOK1/15/20221/29/202201200000
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5.1.1LINK7/11/20207/12/20200800OpenMedium00
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5.1.1LINK1/15/20221/15/20220800OpenMedium00
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5.1.2PROFILE NAME7/12/20207/14/202002400OpenMedium00
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5.1.2PROFILE NAME1/18/20221/18/20220100OpenMedium00
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5.1.3FOLLOWERS7/13/20207/14/202001600OpenMedium00
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5.1.3FOLLOWERS1/18/20221/18/20220100OpenMedium00
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5.1.4DATE OF LAST ACTIVITY7/14/20207/15/20200800OpenMedium00
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5.1.4DATE OF LAST ACTIVITY1/18/20221/19/20220800OpenMedium00
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5.1.5FREQUENCY OF POSTS7/15/20207/16/20200800OpenMedium00
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5.1.5FREQUENCY OF POSTS1/19/20221/20/20220800OpenMedium00
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5.1.6MONTLY REFERRAL TRAFFIC7/16/20207/17/20200800OpenMedium00
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5.1.6MONTLY REFERRAL TRAFFIC1/20/20221/21/20220800OpenMedium00
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5.1.7% OF CHANGE (LAST YEAR)7/17/20207/18/20200800OpenMedium00
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5.1.7% OF CHANGE (LAST YEAR)1/21/20221/22/20220800OpenMedium00
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5.1.8
% OF CHANGE (LAST MONTH)
7/18/20207/19/20200800OpenMedium00
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5.1.8
% OF CHANGE (LAST MONTH)
1/22/20221/22/20220800OpenMedium00
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5.1.9CLICKS PER POST7/19/20207/21/202002400OpenMedium00
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5.1.9CLICKS PER POST1/25/20221/25/20220100OpenMedium00
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5.1.10
CLICKS PER POST (LAST MONTH)
7/20/20207/21/202001600OpenMedium00
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5.1.10
CLICKS PER POST (LAST MONTH)
1/25/20221/25/20220100OpenMedium00