Local SEO Audit Workbook.xlsx

	A	B	C	D	E	F	G	H	I	J	K	L	M
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2		Complete Local SEO Audit Workbook
3		https://seo.bo
4		hi@seo.bo
5		FREE TEMPLATE • Make a copy • Complete the audit • Need help? Contact us for a professional Local SEO Audit.
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7	#	Audit Check	Area	Priority	Status	Findings	Recommended Action	Owner	Estimated Effort	Estimated Impact	Due	Evidence	Completion
8	1	GBP claimed & verified	GBP	Critical	In Progress	No issues found	Update	SEO	5 min	⭐⭐⭐⭐⭐ Very High	8/2/2026	✅ Verified manually	Completed
9	2	Categories & Business Info	GBP	Critical	Pending	Minor issue	Create	Client	15 min	⭐ Very Low		📷 Screenshot taken	Blocked
10	3	Services / Photos	GBP	Important	In Progress	Multiple issues	Remove	Developer	30 min	⭐⭐ Low
11	4	Performance Baseline	GBP	Important	Done	Critical issue	Merge	Marketing		⭐⭐⭐ Medium			Waiting
12	5	NAP Consistency	Website	Critical	Pending	Needs verification	Verify	Content
13	6	Citations	Off-page	Important	Done	Missing	Optimize	Designer				🔗 URL recorded
14	7	Review Health	Reviews	Critical	In Progress	Outdated	Monitor	Agency	1 hour		8/31/2026		In Progress
15	8	Review Compliance	Reviews	Critical	Pending	Duplicate	Investigate	Google Support
16	9	Homepage & Location Pages	On-page	Critical	Pending	Incorrect configuration	Escalate			⭐⭐⭐⭐ High
17	10	LocalBusiness Schema	Technical	Advanced	Done	Inconsistent information	Developer required		Multiple days	⭐⭐⭐⭐⭐ Very High		❓ Needs proof
18	11	Mobile / Speed / HTTPS	Technical	Important	Done	No issues found			Half day
19	12	Indexation	Technical	Important	In Progress	Incorrect configuration
20	13	Keyword Mapping	Content	Important	Pending	Minor issue			1 day				Not Started
21	14	Map Pack Comparison	Competitors	Important	Done	No issues found
22	15	AI Visibility	AI	Advanced	In Progress	Needs verification
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