Cohort Analysis Reporting Template by Supermetrics
 Share
The version of the browser you are using is no longer supported. Please upgrade to a supported browser.Dismiss

 
View only
 
 
ABCDEFGHIJKLMNOP
1
Cohort Analysis
template provided by:
Instructions on how to use this template >>>
> Install the Supermetrics add-on with the link on the right (skip this if you've installed the add-on)
> Launch the Supermetrics sidebar (Add-ons menu -> Supermetrics -> Launch sidebar)
> Go to Add-ons menu -> Supermetrics -> Template Gallery
> Find the template and click “Add template"
Install the add-on
2
3
4
5
6
7
8
1ST MONTH RETENTION RATE
148.6%
9
CHANGE48.6 %
10
11
2ND MONTH RETENTION RATE
148.6%
12
CHANGE-457.7 %
13
14
USER LIFETIME VALUE (LTV)*
20.04
15
16
17
18
19
20
Month-to-Month Retention Rates
21
22
Users acquiredRetained after
23
MonthNew users1 month2 months
3 months
4 months
5 months
6 months
7 months8 months9 months
10 months
11 months12 months
24
334100.0%100.0%100.0%169.8%225.7%225.7%225.7%225.7%225.7%225.7%225.7%225.7%
25
334100.0%100.0%169.8%228.7%228.7%228.7%228.7%228.7%135.6%135.6%135.6%
26
334100.0%100.0%100.0%100.0%100.0%100.0%100.0%201.5%201.5%
27
334169.8%228.7%228.7%228.7%228.7%228.7%135.6%201.5%201.5%
28
567134.7%134.7%134.7%134.7%134.7%79.9%118.7%118.7%
29
764100.0%100.0%100.0%100.0%59.3%88.1%88.1%
30
673100.0%100.0%100.0%100.0%100.0%100.0%
31
453100.0%100.0%100.0%148.6%148.6%
32
764100.0%59.3%88.1%88.1%
33
111100.0%606.3%606.3%
34
453148.6%148.6%
35
673100.0%
36
TOTAL111.2%121.4%130.7%131.1%136.5%132.2%136.9%168.1%191.1%187.6%180.7%225.7%
37
Retention % type ("absolute" or "relative"):
absolute
38
39
40
41
42
43
44
45
46
47
48
49
50
51
52
53
54
55
56
57
58
59
60
61
62
Retention Rates in Different Segments
63
64
You can compare retention rates in different segments by typing filers in the cells on the right. After making changes, refresh the data from the menu bar: Add-ons: Supermetrics: Refresh allName
Filter string
1st month retentionLTV*
65
1US trafficcountry==United States111.2%0.00
66
2
Organic search
channelgroup=Organic Search111.2%20.04
67
Filter syntax instructions
3
Paid search
channelgroup=Paid Search111.2%18.83
68
List of fields for filters
4Socialchannelgroup=Social111.2%20.04
69
Figures for last 13 monhts
70
71
72
73
74
75
76
77
78
79
80
81
82
83
84
85
86
87
88
89
90
91
92
93
94
95
96
Revenue by Cohort
97
98
99
CohortRetainedAvg. revenue per user% of all revenue
100
1st month100.0%1.216.04%
Loading...
Main menu