General Assembly - Google Analytics
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General Assembly - Google Analytics Worksheet
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You can make a copy of this sheet by going to: File -> Make a Copy
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Links used in class are highlighted
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1. Tools
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Google Analytics Demo AccountClick Here To Setup
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GA Opt-out Browser Add-onhttps://tools.google.com/dlpage/gaoptout
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Google Storehttps://shop.googlemerchandisestore.com/?=[your_name]
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Google Tag Assistant Click Here to Access
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UTM Tag Builder ToolClick Here to Access
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Google Optimizehttps://optimize.google.com/optimize/home/#/accounts
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Google Data Studiohttps://datastudio.google.com/org//navigation/reporting?hl=en
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Google Surveyshttps://www.google.com/analytics/surveys/
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UTM Tagging GuideClick Here
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Regular ExpressionsRegular Expression Ebook
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Site Speed Toolhttps://tools.pingdom.com/
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Ghost Spam
http://blog.analytics-toolkit.com/2015/howto-fix-ghost-traffic-spam-rubbish-google-analytics/
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2. Google Help Documentation
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GoalsClick here for more info on setting up Goals
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Ecommerce trackingClick here for more info on Ecommerce tracking
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FiltersClick here to access more info on setting up filters
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Setting up Remarketing ListsClick here for more info on how to setup Remarketing Lists
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Dimensions & MetricsClick here for more info on Dimensions & Metrics
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Google Analytics Academy Click here to access the Google Analytics Academy
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UTM Tagginghttps://neilpatel.com/blog/the-ultimate-guide-to-using-utm-parameters/
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3. Custom Dashboards & Reports
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Custom Dashboards & Reportshttps://analytics.google.com/analytics/web/template?uid=05GPdLEQRbas0IRphIpfMA
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12 More Custom Reportshttps://conversionxl.com/blog/12-google-analytics-custom-reports/
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Google Analytics TemplatesClick here for the Google Analytics Gallery
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Google Data Studiohttps://www.google.com/analytics/data-studio/
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4. Other Tools
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Hot Jarhttps://www.hotjar.com/
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Optimizelyhttps://www.optimizely.com/
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UserTesting.comhttps://www.usertesting.com/
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5. Google Data Studio Templates
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Tutorial 1https://www.wholewhale.com/tips/how-to-use-google-data-studio/
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Tutorial 2https://valchanova.me/complete-guide-google-data-studio-examples/
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Facebook Templatehttps://supermetrics.com/blog/facebook-ads-data-studio
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Marketing Channels Template
https://datastudio.google.com/org/5NJ0OSVESSqoWKMjyUx8XQ/reporting/0B3zl3GIjosRCQTRjdTlNSlNfc3M/page/L1Q
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Double Click Template
https://2.bp.blogspot.com/-CwF6reDVZq0/WD70JL4V_yI/AAAAAAAAC_s/dH8NG2SrIJYGeBG6FFi7Rm5N6t967wevQCEw/s1600/DCM.png
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Website Overview Template
https://datastudio.google.com/org/5NJ0OSVESSqoWKMjyUx8XQ/reporting/0B0ZdHFnAfhxvWjNWMHZGQko5N1k/page/EJDE
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JS Errors Template
https://datastudio.google.com/u/0/org/5NJ0OSVESSqoWKMjyUx8XQ/reporting/0B1Pzjx-lZIhbYkNia3VqV3V2WDA/page/OlM
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GA Ecommerce Template
https://www.lunametrics.com/labs/google-data-studio-recipes/google-analytics-ecommerce-monthly/
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https://analytics.google.com/analytics/web/template?uid=yUGyQrQYQsmf7LBgUYSybg
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