Tracking Link Naming Convention

	B	C	E	F	H	I	K	L	N	O	Q	R	T	U	W	X	Z	AA	AD
1
2	utm_campaign Naming
3	A1_PM_Local_SEM_US_GSEM_EN_BRAND_Ongoing
4	1						2		3		4		5		6		7
5	Company		Campaign Type		Budget		Campaign Type		Country (website)		Channel		Language		Search Category		CampaignName
6	Naming	Input	Naming	Input	Naming	Input	Naming	Input	Naming	Input	Naming	Input	Naming	Input	Naming	Input	Naming	Input	_
7	Agency 1	A1	CRM	CRM	Local	Local	SEM	SEM	United States	US	Email/EDM	EML	English	EN	Brand	BRAND	Summer Campaign	Summer_Campaign
8	Agency 2	A1	Paid Media	PM	Regional	Regional	DISPLAY	DISPLAY	France	FR	Facebook	FB	French	FR	Brand Product	BRANDPRODUCT	REMARKETING	RMKT
9	In-house	IH	Non Paid Media	NP	Global	Global	VIDEO	VIDEO	Germany	DE	Instagram	IG	Traditional Chinese	TC	Generic	GENERIC	Ongoing	Ongoing
10							SOCIAL	SOCIAL	Taiwan	TW	Facebook / Instragram	SOCIAL	Japanese	JP	Competitor	COMPETITOR
11							Programmatic	PROG	United Kingdom	UK	Google Ads	GSEM	Germany	DE	Not applicable	NA
12									Netherlands	NL	Youtube	YOUT	Spanish	ES
13									Switzerland	CH	Twitter	TWITTER
14									Japan	JP	Amazon	AMAZON
15									Mexico	MX	Direct media buy	OTHERS
16											Google Shopping Ads	SHP
17											Google Display Network	GDN
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