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Website Strategy Plan
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Focus AreaGoal TemplateDetailsInitial ValueTarget ValueUnitStart dateDeadlineOwner
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Website DesignObjective:Improve User Experience---1/1/202512/31/2025Joe Briggs
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Action:Design/Implement new website---1/1/202512/31/2025Jane Smith
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KPI:Increase page views10002000No unit1/1/202512/31/2025-
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Objective:Increase Conversion Rate---1/1/202512/31/2025-
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Action:Implement A/B testing---1/1/202512/31/2025-
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KPI:Increase conversion rate0.20.4%1/1/202512/31/2025-
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Website PerformanceObjective:Improve Site Speed---1/1/202512/31/2025-
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Action:Implement caching---1/1/202512/31/2025-
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KPI:Decrease page loading time84Seconds1/1/202512/31/2025-
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Objective:Increase Uptime---1/1/202512/31/2025-
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Action:Implement automated backups---1/1/202512/31/2025-
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KPI:Increase uptime9899%1/1/202512/31/2025-
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Website SecurityObjective:Improve Security---1/1/202512/31/2025-
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Action:Implement security protocols---1/1/202512/31/2025-
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KPI:Decrease security incidents105No unit1/1/202512/31/2025-
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Objective:Improve User Authentication---1/1/202512/31/2025-
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Action:Implement two-factor authentication---1/1/202512/31/2025-
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KPI:Increase user authentication success rate8095%1/1/202512/31/2025-
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