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2027 Local
Growth Plan
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Texas Regional Meeting · Building a Focused 2027 Local Growth Plan
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About This Workbook
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This workbook goes with the 1:15 session. Each tab matches a slide, so you can fill it in as we go, in your stage group.
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Everyone uses the same core model: Speed to Need, CMA and DCM. Your targets, activity and ownership will fit your stage.
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Prefer paper? Every tab prints on a single Letter page. Fill in the yellow boxes by hand.
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How to Navigate This Workbook
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1 — Stage & Data CheckYour stage group and the five numbers you need today.
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2 — 2027 DestinationYour 2026 results and 2027 targets, plus one outcome for your stage.
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3 — Work BackwardThe leads and weekly activity your targets need, and CMA and DCM's share.
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4 — Core ModelSpeed to Need, CMA and DCM in your territory, and how they connect.
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5 — MeasuresOne activity measure, one outcome measure and a target for each component.
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6 — Peer ReviewFeedback from peers at your stage.
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7 — My Local Growth PlanRefine your plan: one target, three priorities, a 30-day milestone.
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Colour Key
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YellowCells where YOU enter information.
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BlueCalculated for you. Don't type over these.
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Tutor Doctor Fundamentals and Network Benchmarks
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CodeMeasureHow it's calculatedBenchmark
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F0LeadsNumber of new enquiries—
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F1Cost per leadMarketing spend ÷ leads$100
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F2Lead to consultationConsultations ÷ leads50%
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F3Consultation to enrollmentEnrollments ÷ consultations70%
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F4Average saleAverage value of a new enrollment$2,000
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Benchmarks are from the Tutor Doctor network: F4 confirmed by Home Office; F1, F2 and F3 from the PIP Franchisee Workbook.
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