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FieldRequiredValueExampleEligible ValuesInstructions
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Ad IDReadonlyNumericNumeric valuesLeave this blank when creating a new ad. Fill with relevant ad ID when updating.
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Campaign IDOptionalNumeric36007305Numeric valuesOptionally assign new uploaded ad to an existing campaign ID. NOTE: This field is only valid upon creation. Leave this blank when updating. Ads will not be removed from campaigns when leaving this field blank during an update.
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Landing Page URLRequiredURLhttps://blog.taboola.comURLThe URL of the landing page associated with the ad.
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Ad NameOptionalTextMyNewAdTextThe name of the ad.
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Custom IDOptionalTextcustom-id-newTextA custom identifier for the ad.
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TitleRequiredTextTaboola BlogTextThe title of the ad.
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DescriptionOptionalTextBlog 1234TextThe description of the ad.
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CTAOptionalTextRead MoreTextThe call-to-action text for the ad.
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Image File NameOptionalTextpuppy.jpgTextIf this ad uses an image from the attached zip, please do not fill in the Image URL column. If this ad uses an image file named "adImage.jpg", this field should be populated as "adImage.jpg".
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Image URLOptionalURLhttp://cdn.taboola.com/libtrc/static/thumbnails/example.jpegURLThe URL of the image used in the ad.
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Motion Ad Video/Gif File NameOptionalTextpuppy.mp4TextIf this ad uses a video or gif from the attached zip, please do not fill in the Video URL or Gif URL columns. If this ad uses a video file named "adVideo.mp4", this field should be populated as "adVideo.mp4".
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Motion Ad Video URLOptionalURLhttps://cdn.taboola.com/libtrc/static/thumbnails/example.mp4URLIf you fill in this field, please do not fill in Gif URL. Supported video files types are MP4, MOV. Minimum dimensions: 600 x 400 px. Video file size may not exceed 50Mb. Aspect Ratios: between 16:9 and 4:5 (Best practice ratios are 16:9, 4:3, 4:5, or 1:1).
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Motion Ad Gif URLOptionalURLhttps://cdn.taboola.com/libtrc/static/thumbnails/example.gifURLIf you fill in this field, please do not fill in Video URL. Supported gif file types is only Gif. Gif file size may not exceed 5Mb. Aspect Ratios: between 16:9 and 4:5 (Best practice ratios are 16:9, 4:3, 4:5, or 1:1).
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Motion Ads Default Image File NameOptionalTextcats.jpegTextIf this ad uses a default image from the attached zip, please do not fill in the Motion Ads Default Image URL column. If this ad uses a default image file named "adDefaultImage.jpeg", this field should be populated as "adDefaultImage.jpeg".
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Motion Ads Default Image URLOptionalURLhttp://cdn.taboola.com/libtrc/static/thumbnails/example.jpgURLWhen choosing a default image, select the best performing static image from your existing campaigns. This field only applies when performing an update.
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StatusOptionalText (Active/Paused)ActiveActive, PausedSupported Values: Active, Paused. Updating a tag will override previous tags.
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3rd Party Tracking 1 - Pixel URLOptionalURL<SCRIPT language='JavaScript1.1' SRC=...?\"></SCRIPT>URLValid impression URL is required, its corresponding type needs to be filled too. If this ad is secure, this needs to contain https. Please click the cell dropdown for supported values.
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3rd Party Tracking 1 - Tag TypeOptionalTextJS - DCMText
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3rd Party Tracking Pixel 1 - Event TypeOptionalText (Impressions/Viewable Impressions/Clicks)ImpressionsImpressions, Viewable Impressions, ClicksSupported Values: Impressions, Viewable Impressions, Clicks. Updating a tag will override previous tags.
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3rd Party Tracking 2 - Pixel URLOptionalURLhttps://ad.doubleclick.net/ddm/.....${};ltd=;dc_tdv=1?;dc_ref={site_domain}URLValid impression URL is required, its corresponding type needs to be filled too. If this ad is secure, this needs to contain https. Please click the cell dropdown for supported values.
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3rd Party Tracking 2 - Tag TypeOptionalText3rd Party PixelTextJavascript tags only support the Impressions event type.
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3rd Party Tracking Pixel 2 - Event TypeOptionalText (Impressions/Viewable Impressions/Clicks)ImpressionsImpressions, Viewable Impressions, ClicksSupported Values: Impressions, Viewable Impressions, Clicks. Updating a tag will override previous tags.
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3rd Party Tracking 3 - Pixel URLOptionalURLURLValid impression URL is required, its corresponding type needs to be filled too. If this ad is secure, this needs to contain https. Please click the cell dropdown for supported values.
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3rd Party Tracking 3 - Tag TypeOptionalTextTextJavascript tags only support the Impressions event type.
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3rd Party Tracking Pixel 3 - Event TypeOptionalText (Impressions/Viewable Impressions/Clicks)Impressions, Viewable Impressions, ClicksSupported Values: Impressions, Viewable Impressions, Clicks. Updating a tag will override previous tags.
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3rd Party Tracking 4 - Pixel URLOptionalURLURLValid impression URL is required, its corresponding type needs to be filled too. If this ad is secure, this needs to contain https. Please click the cell dropdown for supported values.
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3rd Party Tracking 4 - Tag TypeOptionalTextTextJavascript tags only support the Impressions event type.
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3rd Party Tracking Pixel 4 - Event TypeOptionalText (Impressions/Viewable Impressions/Clicks)Impressions, Viewable Impressions, ClicksSupported Values: Impressions, Viewable Impressions, Clicks. Updating a tag will override previous tags.
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3rd Party Tracking 5 - Pixel URLOptionalURLURLValid impression URL is required, its corresponding type needs to be filled too. If this ad is secure, this needs to contain https. Please click the cell dropdown for supported values.
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3rd Party Tracking 5 - Tag TypeOptionalTextTextJavascript tags only support the Impressions event type.
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3rd Party Tracking Pixel 5 - Event TypeOptionalText (Impressions/Viewable Impressions/Clicks)Impressions, Viewable Impressions, ClicksSupported Values: Impressions, Viewable Impressions, Clicks. Updating a tag will override previous tags.
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