Content-Compass-And-Audit-Example (1)
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Content Compass
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MonthSMART GoalsTheme(s)Keywords/Blog Post Topic(s)Inbound Marketing Campaign(s) Workshop(s)External Event(s) Webinar(s)Email(s) FacebookTwitterLinkedInSales Campaign(s) Other
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January Complete 75% of enrollment for workshops; increase site visits by 20% (5,000 visits to 7,000); successfuly complete inbound marketing campaign with promotion plan Montessori For Parents, Teachers, and Principals Montessori Professional Developmentebook: Preparing Your Home the Montessori WayPaid Workshops:
Seeing Your Child the Montessori Way
Preparing your home the Montessori Way WebinarKids Talk Newsletter; weekly expert advice email; email for blogs; email series promoting workshop; email series promoting webinar; email promoting ebookPosts supporting blogs; posts supporting workshops; posts supporting webinar; posts supporting ebookTweets supporting blogs; tweets supporting workshops; tweets supporting webinar; tweets supporting ebookPosts supporting blogs; posts supporting workshops; posts supporting webinar; posts supporting ebook Head of Montessori Schools Call Campaign
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FebruaryMontessori Professional DevelopmentPaid Workshops:
Reading Fundamentals
Montessori Professional Development ConferenceEducation Professional Newsletter; weekly expert advice email; email for blogs; email series promoting workshop; email series promotiong external event; email promoting ebookPosts supporting blogs; posts supporting workshops; posts supporting external event; posts supporting ebookTweet supporting blogs; tweets supporting workshops; tweets supporting external event; tweets supporting ebookPosts supporting blogs; posts supporting workshops; posts supporting external event; posts supporting ebook
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MarchHelping Parents "Get Montessori"Live Q&AMontessori Newsletter; weekly expert advice email; email for blogs; email series promoting Live Q&A; email promoting ebookPosts supporting blogs; posts supporting Live Q&A; posts supporting ebookTweets supporting blogs; tweets supporting Live Q&A; tweets supporting ebookPosts supporting blogs; posts supporting Live Q&A; posts supporting ebook
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April
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December
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