Social Media Action Plans - Example
 Share
The version of the browser you are using is no longer supported. Please upgrade to a supported browser.Dismiss

 
View only
 
 
Still loading...
ABCDEFGHIJKLMNOPQRSTUV
1
Twitter
2
GoalIncrease engagement from the community on Twitter in order to increase traffic to the site.
3
4
Twitter Followers as of 1/1/2014 = 269245
5
Weekly KPIsBaselinePercent IncreaseGoalCurrentPercent Goal Complete
6
Follower Increase2,200
7
Visits11,83815%13,613
8
Conversation rate1.675%1.76#DIV/0!#DIV/0!Baseline data:
9
Amplification rate9.505%9.97#DIV/0!#DIV/0!ConversationAmplifyApplauseFollowersFollower increaseRel convorel amplifyrel applauseVisits
10
Applause rate7.555%7.92#DIV/0!#DIV/0!1/5/20140.938.856.022692450.003450.032870.022366329
11
per 1000Relative Conversation rate0.01485%0.01550.00000%1/12/20142.1811.910.3127345642110.007970.043520.037709285
12
per 1000Relative Amplification rate0.03355%0.03510.00000%1/19/20142.2810.088.8327474212860.008300.036690.0321414751
13
per 1000Relative Applause rate0.03075%0.03230.00000%1/26/20141.37.165.0327602811030.039430.020740.4115716986
14
Based on weekly averages from 12/30/13 - 1/26/14Goals for 2/1/14 - 7/1/14Average from 1/1/14 - currentBaseline Averages1.67259.49757.54752,2000.01480.03350.030711837.75
15
16
17
18
19
20
Projects/Tests
21
1Tweet interesting Facebook albums
22
2Test publishing 3 tweets about blog posts instead of just one (2 day of, 1 the following week)
23
3Evergreen content
24
4
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
49
50
51
52
53
54
55
56
57
58
59
60
61
62
63
64
65
66
67
68
69
70
71
72
73
74
75
76
77
78
79
80
81
82
83
84
85
86
87
88
89
90
91
92
93
94
95
96
97
98
99
100
Loading...
 
 
 
2014 Twitter
2014 Facebook
TwitterBaselineAverages