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Important rules -

- All cells marked in red should be entered, information if it's not provided by the launch meeting notes then please have a meeting with the coach who conducted the meeting and get the required information.

- Do not have blank fields, if a client has not answered something like if the client has said I dont have any other preferred websites to give then enter NO for the relervant segment.

- GL Team, Date the client was signed / Contract Started / client primary phone and e-mail address if it's not mentioned in the launch meeting recap e-mail, then it can be obtained from Sales Team assistent.

- Ensure the Master org go live progress bar and all client feedback both good and negative is entered and the weekly update e-mail is sent without fail. COMMUNICATION IS KEY, if the client is frustrated / annoyed call the client. Not attending to the client / facing facts makes a client more annoyed.

- Web master and UI designer, Always check your work once done for spelling mistakes . Web masters especially use the FF plugins to check each and every page and correct issues.

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Basic Information
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Client NameAshley Sutak (Dr. Cole Sutak)Date the client was signed24th February 2021Launch meeting date and who conducted the meeting with the client29th March 2021Kristann
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Business / Practice NameLone Star SmilesContract Started1st April 2021URL to backed up websiteN/A
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Client TypeDentistAssigned go live team member Jennifer / JoanneTarget go liveTBD
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Primary contact person nameAshley Sutak
Dr. Cole Sutak		Primary contact person e-mailashleysutak@gmail.com
lonestarsmileslubbock@gmail.com		Primary contact person phoneDr. Sutak Mobile - 903-363-2208
Ashley - 19033436600
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Domain & Software Related
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Domain / IT contact person name / company-Domain / IT contact person e-mail-Domain / IT contact person phone-
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Client has a existing website:NoIf Yes, what is the website URLN/AWebsite address which should go live?www.lonestarsmiles.org
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Is the domain registered to you in a personal account?If Yes, what is the user ID and Password?Will the domain be trafered to ekwa Marketing Godaddy account ?
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If the domain is with another company the client will need to call the other company and let them know it is okay to work with Ekwa and transfer the domain.Domain needs to be purchased by ekwa Marketing ?NoDoes the client have a secondary website ?No
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If Yes, what is the website URL(s)N/APurpose of having the secondary website?

N/A
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Client domain needs to be added a 301 redirect from secondary site to primary website?N/AIf No, mention whyE-mail form submitted?
(If e-mails need to be created in Rackspace)		Yes
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Does the client has any existing software?N/AIf Yes, mention each one of themN/A
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Design Related
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Design layout:One / two or Three columnsEmilka note: Home and inner pages single columnWebsite should spacious between segments or close together?Emilka note: Spacious
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Menu positioned vertically or horizontally ?Yes, center logo, address on left, socials on right
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Home page header should be( Animated / Still Picture )Big header
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What should contain in the header?Middle/upper class, fee for service. womaan 30's will see families
6months plus all ages
Local landscapes, book now at top of site
Blues, Greens, Golds/Metallics, Dark and Light Neutrals
Modern, Bright, Spa-Like, Elegant, Sophisticated, Clean,Family
Friendly
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Do you want the overall design to look wavy or abstractEmilka note: Boxes and rounded as client preferred websitesThe background of the website? Background should be slate grey, pop of color rose gold
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Website colorsMetallics, golds and blues, light and dark neutrals
(Blue-ombre, metallic chrome colors)
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Client preferred websites:Our websitesOther websites
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Enter as comments what the client likes about the websites mentioned [1.] [1.] https://www.paulkellymaxface.com - Likes drop down menu, scrolling pics,
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[2.] [2.] https://www.avosds.com/ Local landscapes can be used in place of patients LOVES header on this one
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[3.] [3.] https://www.canyonviewdental.com Likes the video but has not created one yet
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[4.] [4.] https://jacksonfamilydentalonline.com Easy dropdowns
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[5.] [5.] https://hildrethdental.com Likes colors and smile makeover pics
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[6.]https://www.coxbonddental.com/ Likes judgement free dentistry (She explains how she likes these buttons for dental implants
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Comments1. Logo middle of page top header
2. Font - Easy to read font
3. Does not like icons, for examle dental implants - should be a pic of older person like in https://www.canyonviewdental.com
4. Drs page should have family pics as well
5. Demographies - Middle/upper class, fee for service. womaan 30's will see families
6. Treats 6months + to all changes
7. Likes pictures of local landscapes
8. "Blues, Greens, Golds/Metallics, Dark and Light Neutrals
9. Modern, Bright, Spa-Like, Elegant, Sophisticated, Clean, Family friendly
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Navigation Buckets / Procedures Other links to show in the header (About us / meet the Doctor etc)
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[1.] General Dentistry
- Cleanings
- Tooth Colored Fillings
- Sealants
- Oral Cancer Screenings
- Frenectomies and Tongue Ties
- Fluoride Treatments
- 3D Imaging
- Adult Oral Conscious Sedation/ Nitrous Oxide
- Emergency Dentistry, Chipped/ Broken Teeth, Dental Trauma
- Custom Dental Grills, Tooth Gems		[1.] HomeHighlighted Yes/No
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[2.] Cosmetic Dentistry
- Crowns
- CEREC (Same Day Crowns)
- Veneers
- Bonding
- Smile Make Overs
- Whitening
- Botox
- Fillers		[2.] About Us
- Meet the Dentist
- Meet the Team		Highlighted Yes/No
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[3.] Restorative Dentistry
- Implants
- Dentures
- Implant Retained Dentures
- Root Canals
- Extractions
- Bone Grafting
- Wisdom Teeth		[3.] ServicesHighlighted Yes/No
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[4.] [4.] Patient InfoHighlighted Yes/No
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[5.] [5.] BlogHighlighted Yes/No
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[6.] [6.] Success StoriesHighlighted Yes/No
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[7.] [7.] Contact UsHighlighted Yes/No
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[8.] [8.] Appointment RequestHighlighted Yes/No
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[9.] [9.] Highlighted Yes/No
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[10.] [10.] Highlighted Yes/No
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[11.] [11.] Highlighted Yes/No
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[12.] [12.] Highlighted Yes/No
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- We can show a maximum of 10 - 12 buckets / procedures any more procedures / buckets should be categorized as tier three pages.

- Procedure links can not be located at the footer of the page

- Client can not have four tiers meaning a category page to group procedures.		- Only 2 common links along with the link Get Directions should be shown in the header, all common links should show in the footer.

- If any common link should be highlighted it can be highlighted in either the left or right hand column.

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Logo:Use existing logo?Yes*New logoNo*New logo specificationClient name/Business name:
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Attached.
Logo middle of page top header.
Logo colors - blue-ombre, metallic chrome colors.		Tag line:
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The logo details:
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Client preferred colors:
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What are the features which should show in the home page? Smile Gallery Video Gallery-Image Gallery YesTestimonials YesNewsletter subscription form-
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Images / Logos , Videos etc uploaded toAppointment request form YesOther / CommentsPhotos/Videos to use: Personal photos and graphics?

Anything we can use from the site? for testimonials :
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Where is the images, logos, photos, videos etc uploaded to (Drop Box,)
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General details about new website design in point from:[1.] Lone Star Smiles - Brand new practice.

Branding - Your “first impression.” That we care about them! We want them to see that we are not a typical dental office. We spent years working in corporate dentistry and knew we could create a more personalized, caring, fun, relaxing, sophisticated dental experience. We want our team and patients to feel like they are part of the Lone Star Smile Family.
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[2.] Procedures that are highly profitable for you: Smile Makeovers, Extractions, Implants, Crowns
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[3.] Brand new practice. No reviews as yet.
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[4.] AFFILIATIONS: TBD
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[5.] Social Media: FB, Twitter, IG, Pinterest
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[6.] Membership plan, accepts CareCredit
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[7.] Contact details
Phone: Use this mobile no until get the new patient no Dr. Sutak Mobile - (903) 363-2208 (Brand new practice.)
Address: 5607 114th Street, Lubbock, TX 79424

Office hours
TBD
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[9.]
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[10.]
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Content Related
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Does the client have ownership of the content ?Client wants to write his/her own content
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Comments
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