Template: Product Research Cheat Sheet for 90 Day FBA (© Riley Bennett, 2020)
 Share
The version of the browser you are using is no longer supported. Please upgrade to a supported browser.Dismiss

View only
 
 
ABCDEFGHIJKLMNOPQRSTUVWXYZAAABACADAEAFAGAHAIAJAKALAMANAOAPAQARASATAUAVAWAXAYAZBABBBCBDBEBFBGBHBIBJBK
1
* TO EDIT THIS SPREADSHEET: Go to File > Make a copy | *Updated July 2020
© Riley Bennett | 90dayFBA.com | Free Ebook, Podcast & YouTube Channel: livinthatlife.com/fbalifestyle
2
3
PRODUCT RESEARCH CHEATSHEET
90 Day FBA Milestones:
4
Week 1: Have 20 niches analyzed
5
✔️Sign up for Jungle Scout first
Week 2: Have 50 niches analyzed
6
Get the Jungle Scout + Extension package.
Week 3: Have it narrowed to your Top 10
7
Week 4: Have your product chosen! (Rememeber to match your product to a sub-niche keyword with good search volume, and have a differentiating idea)
8
▶️ Video Explainer
9
10
11
Step 1: Browse around websites & look for products you would potentially be interested in private labeling – when you see one, open up a new tab to save it for later and keep browsing until you have 30 tabs open – (Websites: JungleScout Search Database, Amazon Bestsellers, Etsy, Pinterest, others in the course – look around one site per day).
12
13
Step 2: Go back to tab 1 and search the main keyword on Amazon – glance at page 1 to validate good sales volume & not too much competition. If the below 3 things check out, add the main keyword below. If it doesn't, delete the tab and forget it.
14
Example Example Example Example Niche #1Niche #2Niche #3Niche #4Niche #5Niche #6Niche #7Niche #8Niche #9Niche #10121314151617182021222324252627283031323334353637384041424344454647484950
15
Is the average sale price between $10-$50?
Duplicate more columns as needed
16
3 or more $3,000/mo rev listings?
17
5 or less of players w/ more than 1000+ reviews?
18
If these things check out, note the main keyword, then repeat step 0 30 times.
19
Step 3: Repeat Steps 1 & 2 until 10 main keywords/niches ideas are in the sheet.
MAIN NICHE KEYWORDselfie casebamboo charging stationapple watch stand COOLING GLASSESMAIN KEYWORDMAIN KEYWORDMAIN KEYWORDMAIN KEYWORDMAIN KEYWORD
20
Step 4: Further Analysis – add the below metrics (do this after 30+ main keywords are in the sheet)
Search vol:800050001130015000Search vol:Search vol:Search vol:Search vol:Search vol:
21
22
Jungle Scout Opportunity Score
6792
Jungle Scout Opportunity Score
8JS Opportunity ScoreJS Opportunity ScoreJS Opportunity ScoreJS Opportunity Score
23
low sales - skip it
24
# of listings doing $5,000+/mo in Revenue (3 or more is ideal)
105201$5k+$5k+$5k+$5k+$5k+5
25
# of $3,000+/mo rev listings w/ less than 200 reviews. (3 or more is ideal)
12160$3k+ > 200 reviews$3k+ > 200 reviews$3k+ > 200 reviews$3k+ > 200 reviews$3k+ > 200 reviews
26
# of listings w/ more than 1000+ reviews? (3 or less is ideal)
10301000+ reviews1000+ reviews1000+ reviews1000+ reviews1000+ reviews5
27
# of 'well known brands' on page 1 (none is ideal)
1131# well known brands# well known brands# well known brands# well known brands3# well known brands2
28
29
30
Step 5: For each niche, add any relevant sub-niche / related keywords for each niche w/ the key metrics below
31
Step 6: Repeat Steps 1-6 until 50 niches are fully analyzed. Take notes of any differentiating ideas as you go.
32
Step 7: Dive deeper for differentiating ideas for each niche (investigate each niche on Amazon, Google, Pinterest, Etsy, Alibaba, etc.) Brainstorm & take notes.
33
Step 8: Go back thru and narrow down to your Top 5 favorite ideas.
SUB-NICHE / RELATED KEYWORD ANALYSISSUB-NICHE / RELATED KEYWORD ANALYSISSUB-NICHE / RELATED KEYWORD ANALYSISSUB-NICHE / RELATED KEYWORD ANALYSISSUB-NICHE / RELATED KEYWORD ANALYSISSUB-NICHE / RELATED KEYWORD ANALYSIS
34
Step 9: Go even deeper on your Top 5 ideas for differeniating ideas.
35
Step 10: Choose your #1 idea and start contacting suppliers!
Keyword 2light up caseKeyword 2Keyword 2Keyword 2Keyword 2Keyword 2
36
Search vol:5000Search vol:Search vol:Search vol:Search vol:Search vol:
37
38
JS Opportunity Score9JS Opportunity Score3JS Opportunity ScoreJS Opportunity ScoreJS Opportunity ScoreJS Opportunity Score
39
40
$5k+6$5k+$5k+4$5k+$5k+$5k+
41
$3k+ > 200 reviews4$3k+ > 200 reviews$3k+ > 200 reviews$3k+ > 200 reviews$3k+ > 200 reviews$3k+ > 200 reviews
42
1000+ reviews31000+ reviews1000+ reviews1000+ reviews21000+ reviews1000+ reviews
43
44
45
Notes:💡Differentiating ideas, more keywords, links, suppliers, etc.
Notes:💡Differentiating ideas, more keywords, links, suppliers, etc.
Notes:💡Differentiating ideas, more keywords, links, suppliers, etc.
Notes:💡Differentiating ideas, more keywords, links, suppliers, etc.
Notes:💡Differentiating ideas, more keywords, links, suppliers, etc.
Notes:💡Differentiating ideas, more keywords, links, suppliers, etc.
46
*Note: don't go down a wormhole too soon! Analyze 30 niches FIRST, then go back deep-diving into differentiating niches later.
MAYBE opportunity to come after LUMEE as #2 high-end player.
47
Bad Review: needs better grip
48
Bad Review: needs brighter LED
49
light up case iphone 11: 8000
50
51
Keyword 3mirror case Keyword 3Keyword 3Keyword 3Keyword 3Keyword 3
52
Search vol:5000Search vol:Search vol:Search vol:Search vol:Search vol:
53
54
JS Opportunity Score6JS Opportunity Score7JS Opportunity ScoreJS Opportunity ScoreJS Opportunity ScoreJS Opportunity Score
55
56
$5k+10$5k+$5k+$5k+$5k+$5k+
57
$3k+ > 200 reviews2$3k+ > 200 reviews$3k+ > 200 reviews$3k+ > 200 reviews$3k+ > 200 reviews$3k+ > 200 reviews
58
1000+ reviews11000+ reviews1000+ reviews1000+ reviews1000+ reviews1000+ reviews
59
60
61
Notes:Notes:Notes:Notes:Notes:Notes:
62
Only 3 main competitors: Oomie, Jokie, Casely
63
Stand out idea: detachable?
64
65
66
Keyword 4selfie mirror stick onKeyword 4Keyword 4Keyword 4Keyword 4Keyword 4
67
Search vol:5000Search vol:Search vol:Search vol:Search vol:Search vol:
68
69
JS Opportunity Score7JS Opportunity ScoreJS Opportunity ScoreJS Opportunity ScoreJS Opportunity ScoreJS Opportunity Score
70
71
$5k+3$5k+3$5k+$5k+$5k+$5k+
72
$3k+ > 200 reviews4$3k+ > 200 reviews$3k+ > 200 reviews$3k+ > 200 reviews$3k+ > 200 reviews$3k+ > 200 reviews
73
1000+ reviews111000+ reviews1000+ reviews1000+ reviews1000+ reviews1000+ reviews
74
75
76
Notes:Notes:Notes:Notes:Notes:Notes:
77
All options seem to be the same ol rectangle
78
Make it a circle stick on?
79
Specialize for iphone 11?
80
81
Keyword 5light up case with mirrorKeyword 5Keyword 5Keyword 5Keyword 5Keyword 5
82
Search vol:5000Search vol:Search vol:Search vol:Search vol:Search vol:
83
84
JS Opportunity Score3JS Opportunity Score7JS Opportunity ScoreJS Opportunity ScoreJS Opportunity ScoreJS Opportunity Score
85
86
$5k+1$5k+$5k+$5k+$5k+$5k+
87
$3k+ > 200 reviews2$3k+ > 200 reviews$3k+ > 200 reviews$3k+ > 200 reviews$3k+ > 200 reviews$3k+ > 200 reviews
88
1000+ reviews031000+ reviews1000+ reviews1000+ reviews1000+ reviews1000+ reviews
89
90
91
Notes:Notes:Notes:Notes:Notes:Notes:
92
Only 1 relevant listing. Good sign?
93
94
95
96
97
98
99
100
Loading...