1 | EVENT DESIGN HELPER | |||
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2 | ||||
3 | Some Questions That Will Help You Design Your Events | |||
4 | -What are the top 3 things people do within your app/web? | |||
5 | -What is the one thing you want people to do in your app/web? | |||
6 | Do check out Event Design best practices before you begin: https://support.clevertap.com/profiles/recording-actions/#user-action-best-practices | |||
7 | Events Design Sheet | |||
8 | Event | Event Property | When to Raise | Description |
9 | System Events | |||
10 | App Launched | Automatic | Recorded automatically to capture device information (Device Type, Make, Model, SDK and App Version etc) when a users launches the app. | |
11 | ||||
12 | ||||
13 | App Uninstalled | Automatic | Recorded when a user uninstalls the app. | |
14 | ||||
15 | UTM Visited | Automatic | Checks for referrals every time user launches the app. All CleverTap campaigns are attributed automatically although 3rd party links need to explicitly pass source, medium and campaigns. | |
16 | Sample Custom Events | |||
17 | Content Viewed | On Article Opened | Allows you to view top content viewed in the descending order of views. | |
18 | Content Name | |||
19 | Content Type | Text, Photo, Video etc. | ||
20 | Content Category | Political, Funny, Random etc. | ||
21 | ||||
22 | Content Shared | On Shared | Allows you to analyse virality of content in context of social media shares. | |
23 | Content Name | |||
24 | via Facebook | After being shared on Facebook | ||
25 | via Twitter | After being shared on Twitter | ||
26 | ||||
27 | Content Searched | On Search | Allows you to track common keywords searched across the website. | |
28 | Keyword | |||
29 | ||||
30 | Commented | On Comment Made | Allows you to track interaction in context of a piece content. | |
31 | Content Name | |||
32 | Author Name | |||
33 | ||||
34 | Video Played | On Clicking Play Video | Allows you to track most popular videos being viewed. | |
35 | Content Name | |||
36 | Episode/Video No. | |||
37 | Duration | Time elapsed since the video was played. | ||
38 | ||||
39 | Subscribe | On Subscribe | Manage Subscriptions. | |
40 | Subscription Type |