July 2023 Prime Day Intent and Share of Voice (SoV) Analysis

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2	Bullwhip Technologies LLC
3	July 2023 Prime Day Intent & SoV Analysis
4	July 12, 2023
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6	Summary
7	This workbook includes all the supporting data for the Medium article titled "July 2023 Prime Day Recap" and published by Bullwhip on July 13, 2023 (posted at the below link).
8	This analysis leverages Bullwhip's proprietary data sources and analytical techniques to assess the relative performance of publishers in attracting high-intent audiences
9	during Prime Day 2023, as well as a number of ancillary analyses to better help publishers understand realtime audience and search dynamics during Prime Day.
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11	Article link:
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14	Reuse and Redistribution Policy:
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16	Unless otherwise specified, the content of this post is licensed under a Creative Commons Attribution 4.0 International License (CC BY 4.0). This means you are free to:
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25	To attribute this work, please use the following format:
26	July 2023 Prime Day Intent & SoV Analysis by Bullwhip Technologies LLC, used under CC BY 4.0. To view a copy of this license, visit https://creativecommons.org/licenses/by/4.0/.
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