A | B | C | D | E | F | G | H | I | J | K | L | M | N | O | P | Q | R | S | ||
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
1 | $564,629 | Yearly 2024 Forecast | ||||||||||||||||||
2 | Quarter 1 | Quarter 2 | Quarter 3 | Quarter 4 | SUM TOTAL | Net Profit | Profit % to Total Sales | |||||||||||||
3 | January | February | March | April | May | June | July | August | September | October | November | December | $2,594,340 | $564,629 | 21.76% | |||||
4 | Average New Revenue per client | $1,850 | $1,850 | $1,850 | $1,850 | $1,850 | $1,850 | $1,850 | $1,850 | $1,850 | $1,850 | $1,850 | $1,850 | |||||||
5 | ||||||||||||||||||||
6 | ||||||||||||||||||||
7 | Starting Revenue | $156,000 | $159,846 | $163,514 | $175,900 | $185,985 | $205,335 | $206,041 | $227,800 | $246,410 | $248,410 | $257,410 | $259,410 | |||||||
8 | New Sold MRR | $15,000 | $11,500 | $18,600 | $18,000 | $24,000 | $12,000 | $30,000 | $30,000 | $12,000 | $24,000 | $30,000 | $30,000 | $255,100 | ||||||
9 | Churn % | 7.2% | 4.9% | 3.8% | 4.5% | 2.5% | 5.5% | 4.0% | 5.0% | 5.0% | 7.0% | 12.0% | 12.0% | 6.11% | ||||||
10 | Churn $$ | $11,154 | $7,832 | $6,214 | $7,916 | $4,650 | $11,293 | $8,242 | $11,390 | $10,000 | $15,000 | $28,000 | $31,129 | |||||||
11 | ||||||||||||||||||||
12 | EOM Revenue | $159,846 | $163,514 | $175,900 | $185,985 | $205,335 | $206,041 | $227,800 | $246,410 | $248,410 | $257,410 | $259,410 | $258,281 | $2,594,340 | ||||||
13 | ||||||||||||||||||||
14 | Stripe Fees | 3.30% | $5,275 | $5,396 | $5,805 | $6,137 | $6,776 | $6,799 | $7,517 | $8,132 | $8,198 | $8,495 | $8,561 | $8,523 | $85,613 | |||||
15 | Credits/Refunds Given | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $3,500 | $6,500 | $6,500 | $16,500 | ||||||
16 | Delinquents | $1,500 | ||||||||||||||||||
17 | Recovered Delinquents | $1,500 | ||||||||||||||||||
18 | ||||||||||||||||||||
19 | Budgetable Net Revenue (hit bank account) | $153,071 | $159,618 | $170,095 | $179,847 | $198,559 | $199,242 | $220,282 | $238,278 | $240,212 | $245,415 | $244,349 | $243,257 | $2,492,227 | ||||||
20 | 5000 COGS | $21,583 | $23,623 | $25,174 | $26,617 | $29,387 | $29,488 | $32,602 | $35,265 | $35,551 | $36,321 | $36,164 | $36,002 | |||||||
21 | COGS % BUDGET | 14.1% | 14.8% | 14.8% | 14.8% | 14.8% | 14.8% | 14.8% | 14.8% | 14.8% | 14.8% | 14.8% | 14.8% | |||||||
22 | Gross Income | $131,488 | $135,994 | $144,921 | $153,230 | $169,172 | $169,754 | $187,681 | $203,013 | $204,661 | $209,094 | $208,186 | $207,255 | |||||||
23 | 6200 INTERNAL LABOR | $74,399 | $74,431 | $72,450 | $82,041 | $75,238 | $79,518 | $82,183 | $89,198 | $88,628 | $92,033 | $95,361 | $111,319 | |||||||
24 | Employee Benefits | $1,113 | $1,113 | $1,372 | $1,372 | $1,372 | $1,372 | $1,372 | $1,372 | $1,372 | $1,372 | $1,372 | $11,872 | |||||||
25 | Assurity | $145.00 | $145.00 | $145.00 | $145.00 | $145.00 | $145.00 | $145.00 | $145.00 | $145.00 | $145.00 | $145.00 | $145.00 | |||||||
26 | Cigna | $664.42 | $664.42 | $664.42 | $664.42 | $664.42 | $664.42 | $664.42 | $664.42 | $664.42 | $664.42 | $664.42 | $664.42 | |||||||
27 | Healthiest you | $18.00 | $18.00 | $18.00 | $18.00 | $18.00 | $18.00 | $18.00 | $18.00 | $18.00 | $18.00 | $18.00 | $18.00 | |||||||
28 | United health | $285.21 | $285.21 | $545.00 | $545.00 | $545.00 | $545.00 | $545.00 | $545.00 | $545.00 | $545.00 | $545.00 | $545.00 | |||||||
29 | End of Year Team Gifts | $10,500 | ||||||||||||||||||
30 | Executive | $12,020 | $12,020 | $12,020 | $13,020 | $12,200 | $14,200 | $14,200 | $17,200 | $14,200 | $15,200 | $14,200 | $14,200 | |||||||
31 | CEO | $10,000 | $10,000 | $10,000 | $10,000 | $10,000 | $12,000 | $12,000 | $12,000 | $12,000 | $12,000 | $12,000 | $12,000 | |||||||
32 | EA | $2,020 | $2,020 | $2,020 | $2,020 | $2,200 | $2,200 | $2,200 | $2,200 | $2,200 | $2,200 | $2,200 | $2,200 | |||||||
33 | Bonus | $1,000 | $3,000 | $1,000 | ||||||||||||||||
34 | ||||||||||||||||||||
35 | ||||||||||||||||||||
36 | Marketing | $1,040 | $1,040 | $1,790 | $1,790 | $1,790 | $1,790 | $1,790 | $1,873 | $1,873 | $1,873 | $1,873 | $1,873 | |||||||
37 | Marketing Contractor | $1,040 | $1,040 | $1,040 | $1,040 | $1,040 | $1,040 | $1,040 | $1,123 | $1,123 | $1,123 | $1,123 | $1,123 | |||||||
38 | Marketing PM/Helper | $0 | $0 | $750 | $750 | $750 | $750 | $750 | $750 | $750 | $750 | $750 | $750 | |||||||
39 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | ||||||||
40 | Customer Success | $12,400 | $13,400 | $12,820 | $14,320 | $12,820 | $12,820 | $14,644 | $13,144 | $15,644 | $20,144 | $18,644 | $18,644 | |||||||
41 | CSM 1 | 1.12 | $7,000 | $7,000 | $7,420 | $7,420 | $7,420 | $7,420 | $7,420 | $7,420 | $7,420 | $7,420 | $7,420 | $7,420 | ||||||
42 | CSM 2 | $5,400 | $5,400 | $5,400 | $5,400 | $5,400 | $5,400 | $5,724 | $5,724 | $5,724 | $5,724 | $5,724 | $5,724 | |||||||
43 | Bonuses | $1,000 | $1,500 | $1,500 | $1,500 | |||||||||||||||
44 | AM TBD | $2,500 | $5,500 | $5,500 | $5,500 | |||||||||||||||
45 | ||||||||||||||||||||
46 | Sales | $11,824 | $11,824 | $10,494 | $13,192 | $12,964 | $15,244 | $10,684 | $17,524 | $17,524 | $10,684 | $19,244 | $21,524 | |||||||
47 | Sales Person 1 | $6,124 | $6,124 | $6,124 | $6,124 | $6,124 | $6,124 | $6,124 | $6,124 | $6,124 | $6,124 | $6,124 | $6,124 | |||||||
48 | Commission | $5,700 | $5,700 | $4,370 | $7,068 | $6,840 | $9,120 | $4,560 | $11,400 | $11,400 | $4,560 | $9,120 | $11,400 | |||||||
49 | BDR? | $4,000 | $4,000 | $12,500 | ||||||||||||||||
50 | SEO Team | $21,391 | $20,423 | $19,343 | $23,736 | $19,481 | $19,481 | $24,882 | $23,036 | $22,966 | $27,710 | $24,821 | $27,603 | |||||||
51 | Non-Clients | $6,550 | $6,550 | $6,550 | $10,805 | $6,550 | $6,550 | $9,788 | $7,770 | $7,700 | $10,792 | $7,700 | $10,200 | |||||||
52 | SEO Manager | $6,550 | $6,550 | $6,550 | $6,550 | $6,550 | $6,550 | $6,550 | $7,770 | $7,700 | $7,700 | $7,700 | $7,700 | Jan payout | Total COGS Bonus | |||||
53 | Bonus | $4,255 | $3,238 | $3,092 | $2,500 | $2,500 | $13,085 | |||||||||||||
54 | ||||||||||||||||||||
55 | SEO Specialist | $14,841 | $13,873 | $12,793 | $12,931 | $12,931 | $12,931 | $15,094 | $15,266 | $15,266 | $16,918 | $17,121 | $17,403 | |||||||
56 | SEO Person 1 | $2,617 | $2,617 | $2,617 | $2,617 | $2,617 | $2,617 | $2,617 | $2,617 | $2,617 | $2,617 | $2,826 | $2,826 | |||||||
57 | SEO Person 2 | $2,379 | $2,379 | $2,379 | $2,379 | $2,379 | $2,379 | $2,379 | $2,379 | $2,379 | $2,379 | $2,376 | $2,550 | |||||||
58 | SEO Person 3 | $2,595 | $2,595 | $2,595 | $2,595 | $2,595 | $2,595 | $2,595 | $2,595 | $2,595 | $2,595 | $2,592 | $2,700 | |||||||
59 | SEO Person 4 | $1,727 | $1,727 | $1,727 | $1,865 | $1,865 | $1,865 | $1,865 | $1,865 | $1,865 | $1,865 | $1,865 | $1,865 | |||||||
60 | SEO Person 5 | $2,160 | $1,080 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |||||||
61 | SEO Person 6 | $1,963 | $1,963 | $1,963 | $1,963 | $1,963 | $1,963 | $1,963 | $2,135 | $2,135 | $2,135 | $2,135 | $2,135 | |||||||
62 | SEO Person 7 | $1,400 | $1,512 | $1,512 | $1,512 | $1,512 | $1,512 | $1,512 | $1,512 | $1,512 | $1,512 | $1,512 | $1,512 | |||||||
63 | SEO Person 8 FUTURE | $2,163 | $2,163 | $2,163 | $2,163 | $2,163 | $2,163 | |||||||||||||
64 | SEO Person 9 FUTURE | $1,652 | $1,652 | $1,652 | ||||||||||||||||
65 | Outbound Team | $4,168 | $4,168 | $4,168 | $4,168 | $4,168 | $4,168 | $4,168 | $4,168 | $4,168 | $4,168 | $4,325 | $4,325 | |||||||
66 | Outreach 1 | $1,963 | $1,963 | $1,963 | $1,963 | $1,963 | $1,963 | $1,963 | $1,963 | $1,963 | $1,963 | $2,120 | $2,120 | |||||||
67 | Outreach 2 | $2,205 | $2,205 | $2,205 | $2,205 | $2,205 | $2,205 | $2,205 | $2,205 | $2,205 | $2,205 | $2,205 | $2,205 | |||||||
68 | Website Production Team | $10,443 | $10,443 | $10,443 | $10,443 | $10,443 | $10,443 | $10,443 | $10,881 | $10,881 | $10,881 | $10,881 | $11,277 | |||||||
69 | Website PM | $5,482 | $5,482 | $5,482 | $5,482 | $5,482 | $5,482 | $5,482 | $5,920 | $5,920 | $5,920 | $5,920 | $5,920 | |||||||
70 | Web Dev 1 | $2,998 | $2,998 | $2,998 | $2,998 | $2,998 | $2,998 | $2,998 | $2,998 | $2,998 | $2,998 | $2,998 | $3,237 | |||||||
71 | Web Dev 2 | $1,963 | $1,963 | $1,963 | $1,963 | $1,963 | $1,963 | $1,963 | $1,963 | $1,963 | $1,963 | $1,963 | $2,120 | |||||||
72 | ||||||||||||||||||||
73 | Future | |||||||||||||||||||
74 | 6600 SOFTWARE + UTILITIES | $18,052 | $14,758 | $16,727 | $16,328 | $17,612 | $16,328 | $16,328 | $16,328 | $16,328 | $16,328 | $20,821 | $16,328 | |||||||
75 | Marketing- Software | $430 | $428 | $428 | $428 | $428 | $428 | $428 | $428 | $428 | $428 | $428 | $428 | |||||||
76 | YouTube | $15.08 | $15.08 | $15.08 | $15.08 | $15.08 | $15.08 | $15.08 | $15.08 | $15.08 | $15.08 | $15.08 | $15.08 | |||||||
77 | TypeForm | $106.52 | $106.52 | $106.52 | $106.52 | $106.52 | $106.52 | $106.52 | $106.52 | $106.52 | $106.52 | $106.52 | $106.52 | |||||||
78 | Wistia | $132.12 | $129.96 | $129.96 | $129.96 | $129.96 | $129.96 | $129.96 | $129.96 | $129.96 | $129.96 | $129.96 | $129.96 | |||||||
79 | Canva | $12.99 | $12.99 | $12.99 | $12.99 | $12.99 | $12.99 | $12.99 | $12.99 | $12.99 | $12.99 | $12.99 | $12.99 | |||||||
80 | Envato | $77.97 | $77.97 | $77.97 | $77.97 | $77.97 | $77.97 | $77.97 | $77.97 | $77.97 | $77.97 | $77.97 | $77.97 | |||||||
81 | Ez Texting | $55.00 | $55.00 | $55.00 | $55.00 | $55.00 | $55.00 | $55.00 | $55.00 | $55.00 | $55.00 | $55.00 | $55.00 | |||||||
82 | Zapier | $29.99 | $29.99 | $29.99 | $29.99 | $29.99 | $29.99 | $29.99 | $29.99 | $29.99 | $29.99 | $29.99 | $29.99 | |||||||
83 | Customer Success - Software | $2,125 | $0 | $1,900 | $1,900 | $1,900 | $1,900 | $1,900 | $1,900 | $1,900 | $1,900 | $1,900 | $1,900 | |||||||
84 | LeadSnap | $2,120.00 | $0.00 | $1,900.00 | $1,900.00 | $1,900.00 | $1,900.00 | $1,900.00 | $1,900.00 | $1,900.00 | $1,900.00 | $1,900.00 | $1,900.00 | |||||||
85 | Handywritten | $5.00 | $0.00 | $0.00 | $0.00 | $0.00 | $0.00 | $0.00 | $0.00 | $0.00 | $0.00 | $0.00 | $0.00 | |||||||
86 | Sales - Software | $1,108 | $283 | $283 | $283 | $283 | $283 | $283 | $283 | $283 | $283 | $283 | $283 | |||||||
87 | Microsoft | $58.50 | $58.50 | $58.50 | $58.50 | $58.50 | $58.50 | $58.50 | $58.50 | $58.50 | $58.50 | $58.50 | $58.50 | |||||||
88 | Open AI | $38.00 | $38.00 | $38.00 | $38.00 | $38.00 | $38.00 | $38.00 | $38.00 | $38.00 | $38.00 | $38.00 | $38.00 | |||||||
89 | Calendly | $107.60 | $86.08 | $86.08 | $86.08 | $86.08 | $86.08 | $86.08 | $86.08 | $86.08 | $86.08 | $86.08 | $86.08 | |||||||
90 | Lemlist | $472.00 | $100.00 | $100.00 | $100.00 | $100.00 | $100.00 | $100.00 | $100.00 | $100.00 | $100.00 | $100.00 | $100.00 | |||||||
91 | Paddle.com | $432.12 | $0.00 | $0.00 | $0.00 | $0.00 | $0.00 | $0.00 | $0.00 | $0.00 | $0.00 | $0.00 | $0.00 | |||||||
92 | ||||||||||||||||||||
93 | SEO - Software | $4,605 | $4,605 | $4,605 | $4,605 | $4,605 | $4,605 | $4,605 | $4,605 | $4,605 | $4,605 | $4,605 | $4,605 | |||||||
94 | Ahrefs.com (SEO + Outreach) | $739.28 | $739.28 | $739.28 | $739.28 | $739.28 | $739.28 | $739.28 | $739.28 | $739.28 | $739.28 | $739.28 | $739.28 | |||||||
95 | Places Scout | $665.00 | $665.00 | $665.00 | $665.00 | $665.00 | $665.00 | $665.00 | $665.00 | $665.00 | $665.00 | $665.00 | $665.00 | |||||||
96 | Serpfox.com | $300.00 | $300.00 | $300.00 | $300.00 | $300.00 | $300.00 | $300.00 | $300.00 | $300.00 | $300.00 | $300.00 | $300.00 | |||||||
97 | Process.st | $510.00 | $510.00 | $510.00 | $510.00 | $510.00 | $510.00 | $510.00 | $510.00 | $510.00 | $510.00 | $510.00 | $510.00 | |||||||
98 | SEMRUSH.COM | $373.59 | $373.59 | $373.59 | $373.59 | $373.59 | $373.59 | $373.59 | $373.59 | $373.59 | $373.59 | $373.59 | $373.59 | |||||||
99 | Whitespark | $49.00 | $49.00 | $49.00 | $49.00 | $49.00 | $49.00 | $49.00 | $49.00 | $49.00 | $49.00 | $49.00 | $49.00 | |||||||
100 | LeadSnap | $1,700.00 | $1,700.00 | $1,700.00 | $1,700.00 | $1,700.00 | $1,700.00 | $1,700.00 | $1,700.00 | $1,700.00 | $1,700.00 | $1,700.00 | $1,700.00 |