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https://ga-dev-tools.appspot.com/campaign-url-builder/
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Instructions and Tips for Each Column
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Who created this URL and is tracking it?Paste your destination URLs in this column.The platform where traffic originates

Options for CLIENT:
- facebook
- twitter
- linkedin
- google
- programmatic
- email
- newsletter
- specific site if you have it
This should be your largest "bucket" so to speak.

Options for CLIENT:
- social
- ppc
- grant
- display
- retargeting
- referral
This should be intuitive and should be as specific as the data you want to collect. Use a plus sign (+) to separate words. This will insert spaces in Google Analytics reports, which are easier to read than hyphenated campaign names.

Options for CLIENT:
- thing 1
- Thing 2
Use this for ads that are not served through PPC. (PPC will be tracked in ad words reports).Use this to to differentiate ads. This will be used for non paid ads (PPC and Display) which will be tracked in our other platforms.

However, with campaign tagging, you can use this slot for more details. For ex, if you run banner ads, you could use this parameter to note banner sizes, e.g., 728x90 or leaderboard. Or if you want to differentiate between the location of links in an email, you could assign values like body+copy, footer, image, etc. to your links.
Use Google's UTM-URL builder and build the final URL for sharing or linking in the campaign.Add any comments or notes about this URL.
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CreatorURLCampaign SourceCampaign MediumCampaign NameCampaign TermCampaign ContentDestination URLPixel Placed?Tested?Comments/Notes
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